Community Relations Coordinator

Optima Living; Victoria; On-site; CAD 42,000 - 56,000; Full time

Job summary

Optima Living in Victoria is seeking a Community Leasing Coordinator to build meaningful relationships with seniors, qualify prospects, and coordinate tours while upholding dignity and safety.

Temporary full-time for 6 months; you will manage lead sources, prepare lease documents, liaise with marketing, and support resident engagement using our Sherpa CRM and other systems.

Qualifications

• Minimum of 2 years residential leasing experience preferred.
• Experience in an aging adult setting is preferred.
• Valid provincial driver’s license required.
• Exceptional interpersonal skills with residents and operational partners.
• Superior organizational skills with the ability to handle multi-resident requests.
• Strong sense of ethics and the ability to handle sensitive information with tact and discretion.
• Superior oral and written communication skills, fluently in English.
• Demonstrate the ability to prioritize and problem solve.
• Ability to work flexible hours (evenings and weekends).
• Strong computer literacy including Microsoft 360, Sherpa, Yardi, and OneDay.
• Completion of CPR and First Aid is an asset.

Responsibilities

• Connect with prospective seniors through engaging senior centres, clubs, health and wellness centres, business associations, and direct marketing efforts in the community.
• Support qualifying seniors to determine if our community is the best fit for them.
• Invite qualifying seniors and their families for scheduled tours conducted while respectfully ensuring safety, security and ensuring infectious controls are met.
• Regularly stay in touch with prospective residents leveraging state of the art seniors CRM platform, Sherpa.
• Manage lead sources via telephone, walk-ins, email, social media, and home visits.
• Support the General Manager with preparation of lease documentation prior to move-in.
• Assist with coordination of pre-arrival and welcome package.
• Accountable for regular resident follow ups, post move in leveraging Optima’s proprietary Live with Us Platform.
• Support ongoing resident engagement.
• Accurately track and maintain data on incentives, referrals, refunds, advertising, promotions, outreach events, and resident stories.
• Liaise with marketing.
• Provide leasing and marketing reports as required.
• Other duties as assigned to support operational requirements.

Skills

Interpersonal skills

Organizational skills

Written and verbal communication

Problem solving

Discretion with sensitive information

Flexibility with hours

Tools

Sherpa CRM

Yardi

OneDay

Microsoft 360

Job description

About Optima Living

Founded in 2007 by two friends inspired by their families’ dementia journeys, Optima Living was created to provide a more home-like experience in seniors housing and care. What began as a personal mission has grown into one of Western Canada’s leading senior living and continuing care providers.

Today, Optima Living offers Independent Living, Assisted Living, Supportive Living, Long-Term Care, Brain Health, and Memory Care across Alberta and British Columbia. Our innovative approach includes Spark, Your Wellness, Your Way; our proprietary brain health and care model. As the only Top 10 Canadian senior living and care provider focused exclusively on Western Canada, we proudly serve more than 4,300 residents.

Guided by our North Star, Let us welcome you home, we are committed to People, Place, and Community. With a resident-first philosophy and a focus on innovation, we are redefining aging with purpose creating communities where seniors live with dignity, connection, and joy.

Reporting to the General Manager or Maintenance Manager, the Maintenance Supervisor is responsible for the overall Maintenance and upkeep of the communities buildings, grounds, systems and equipment.

Position Summary

As the Community Leasing Coordinator, you are responsible for building meaningful relationships with seniors in the community, while respecting their dignity towards decision making and navigating relationships with their families.

Temporary Full Time for 6 months.

Responsibilities

• Connect with prospective seniors through engaging senior centres, clubs, health and wellness centres, business associations, and direct marketing efforts in the community
• Support qualifying seniors to determine if our community is the best fit for them
• Invite qualifying seniors and their families for scheduled tours conducted while respectfully ensuring safety, security and ensuring infectious controls are met
• Regularly stay in touch with prospective residents leveraging state of the art seniors CRM platform, Sherpa
• Manage lead sources via telephone, walk-ins, email, social media, and home visits
• Support the General Manager with preparation of lease documentation prior to move-in
• Assist with coordination of pre-arrival and welcome package
• Accountable for regular resident follow ups, post move in leveraging Optima’s proprietary Live with Us Platform
• Support ongoing resident engagement
• Accurately track and maintain data on incentives, referrals, refunds, advertising, promotions, outreach events, and resident stories
• Liaise with marketing
• Provide leasing and marketing reports as required
• Other duties as assigned to support operational requirements

Qualifications and Experience

• Minimum of 2 years residential leasing experience preferred
• Experience in an aging adult setting is preferred
• Valid provincial driver's license required
• Exceptional interpersonal skills with peers, residents, visitors and operational partners
• Superior organizational skills with the ability to handle multi-resident requests
• Strong sense of ethics and the ability to handle sensitive information with tact and discretion
• Superior oral and written communication skills, fluently in English
• Demonstrate the ability to prioritize and problem solve
• Ability to work flexible hours (evenings and weekends)
• Strong computer literacy including effective working skills with Microsoft 360, Sherpa, Yardi, and OneDay
• Completion of CPR and First Aid is an asset

Conditions of Employment

• Clear Police Information Check
• Clear Vulnerable Sector Check