Communications Manager

Trout Unlimited; Canada; Remote; CAD 98,000 - 127,000; Full time

Job summary

A leading conservation organization is seeking a Communications Manager to lead communications efforts in California and Nevada. This role involves developing strategies, managing digital campaigns, and producing content for various channels. The ideal candidate will have strong communication skills and experience in content creation and social media management. The position is based in California and requires a proactive approach to engage key audiences and support TU's mission.

Qualifications

• Experience in developing and executing communications plans.
• Proven ability to produce compelling content for various channels.
• Strong understanding of digital communications and analytics.

Responsibilities

• Develop and execute communications plans for California and Nevada.
• Produce content for in-house channels and manage social media.
• Build relationships with media contacts to generate earned media.
• Manage digital communications campaigns including email and paid ads.
• Use analytics to measure the effectiveness of strategies.

Skills

Communication strategies

Social media management

Content creation

Digital campaigns

Relationship building

Job description

Department: Communications & Brand

Reports to: National Communications Director

About Trout Unlimited

Trout Unlimited is the nation’s leading conservation organization working to care for and recover rivers and streams and their trout and salmon populations. We bring people together across the country to be champions for their rivers and help make our water cleaner and our communities healthier. Founded by a small band of Michigan anglers in 1959, we have grown into a national organization with more than 350 staff, 400 chapters, and 300,000 members and supporters. We bring science-driven restoration know-how, state and national policy muscle, and local volunteer energy to bear on behalf of clean water, healthy trout and salmon and thriving communities.

Position Summary

The Communications Manager is responsible for leading communications efforts in California and Nevada and supporting additional communications functions in other regions and nationally as directed. Reporting to the National Communications Director and working closely with the Vice President for Pacific Region, the California Director, and other staff, this person develops and drives creative and effective communications strategies to advance TU’s goals.

The manager develops content for in-house channels, generates traditional and online earned media, and manages regional social media and digital campaigns. Working on multiple issues and topics, the manager helps trumpet TU’s successes; drive advocacy action, and engage volunteers, supporters, partners, donors, and new audiences in TU’s mission. The manager collaborates with teams across TU, including Conservation, Government Affairs, Engagement, and Development.

Duties and Responsibilities

• Developing and executing communications plans to maximize awareness and engagement with key audiences in California and Nevada, and elsewhere as directed
• Producing or directing production of compelling content for in-house channels (TU.org, social media, film, print) to communicate TU’s conservation mission and impact
• Building and maintaining relationships with regional contacts in traditional and digital outlets to generate earned media (press stories, op-eds, podcast interviews)
• Developing and managing digital communications campaigns, including email messaging, action alerts, digital events, and paid ads (social, print, radio)
• Managing communications in California and Nevada to ensure an accurate, compelling, clear, on-brand, and inclusive voice across products and channels
• Supporting communications needs for other regions and nationally, including advocacy communications and conservation storytelling, as directed
• Using analytics to measure the effectiveness of communications strategies and tactics
• Designing and implementing action alerts and other engagement tactics that align with TU policy priorities

This position is based in California.

Submit a cover letter, resume, and at least one professional writing sample. All materials should be original and written by the applicant (AI-generated content is discouraged).