Campaign Design & Execution Lead - Data-Driven Growth

RBC; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading financial institution in Toronto is looking for an experienced professional to lead the execution of direct marketing campaigns. You will work closely with Campaign Design Managers to ensure that campaigns are built and deployed effectively, leveraging your expertise in data analysis tools like SAS and SQL. The ideal candidate has a strong analytical mindset, excellent project management skills, and experience in the financial services industry. You'll thrive in a collaborative team, contributing to superior customer experiences.

Benefits

Dynamic and collaborative team environment

Opportunities for professional growth

Ability to make a lasting impact

Qualifications

• 3+ years of experience in relational database marketing and structured programming concepts.
• Strong analytical mindset and attention to detail.
• Experience in the financial services industry is an asset.

Responsibilities

• Develop, deploy, and execute direct marketing campaigns.
• Ensure quality assurance of campaign designs.
• Mentor new team members and act as a subject matter expert.

Skills

Relational database marketing

SAS

SQL

Python

Data analytics

Project management

Critical thinking

Education

Bachelor's degree

Tools

Teradata

Job description

A leading financial institution in Toronto is looking for an experienced professional to lead the execution of direct marketing campaigns. You will work closely with Campaign Design Managers to ensure that campaigns are built and deployed effectively, leveraging your expertise in data analysis tools like SAS and SQL. The ideal candidate has a strong analytical mindset, excellent project management skills, and experience in the financial services industry. You'll thrive in a collaborative team, contributing to superior customer experiences.