Business Partner, Communications

Alberta Innovates; Edmonton; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading innovation agency in Alberta is seeking a Business Partner, Communications to support digital communications strategies and enhance its social media presence. The ideal candidate has a bachelor’s degree in a relevant field and at least four years of experience. Key responsibilities include developing digital content and engaging stakeholders across various platforms. The role offers opportunities for professional growth with a strong benefits package and a supportive work environment.

Benefits

Strong benefits package

Generous vacation and paid time off programs

Flexible work and wellness programs

Qualifications

• Knowledge of social media trends, analytics, and digital tools to improve effectiveness.
• Understanding of content marketing, conversion optimization, social media, email, video, SEO, online advertising, and public relations.
• Proficient in designing and running social media advertising campaigns.
• Skilled in developing digital communication strategies aligned with organizational goals.
• Strong analytical skills to evaluate digital trends and campaign performance.

Responsibilities

• Develops communications strategies to enhance brand and culture across digital platforms.
• Assists in developing corporate communications plans to support brand and goals.
• Produces social/digital media assets and engages stakeholders through digital channels.

Education

Bachelor’s degree in digital media, communications, public relations, marketing, information technology, or a related field

Minimum four years related experience focused on social media, digital marketing and website builds and maintenance

Tools

HTML

WordPress

Adobe Core Design Programs (InDesign, Photoshop, Illustrator, DreamWeaver, Acrobat)

Google Analytics

Google Tag Manager

Job description

Overview

Alberta Innovates is seeking a Business Partner, Communications to support the development and implementation of communications strategies, with a strong emphasis on enhancing the corporation’s digital and social media presence. This position shapes our brand and culture across all digital platforms and channels, actively engaging stakeholders through the implementation of best-in-class social and digital marketing strategies and performance metrics. The Business Partner, Communications will participate in communications planning, crisis communications, and issues management.

Are you our Business Partner, Communications? You would be a good fit for this position if you:

• Enjoy working with diverse teams to provide professional communication services in a variety of mediums both internally and externally
• Are passionate about using your creativity to develop and execute communications plans that meet an organizaitons goals

We are game changers

Alberta Innovates is a provincially funded corporation with a mandate to deliver 21st-century solutions for the most compelling challenges facing Albertans. We do this by building on our province’s research and technology development strengths in the core sectors of health, environment, energy, food and fibre, and platforms such as artificial intelligence, nanotechnology and omics. We are working with our partners to diversify Alberta’s economy, improve our environmental performance and enhance the well-being of Albertans through research and innovation.

Our subsidiary, InnoTech Alberta, offers a diversified range of scientific engineering and technological research and testing capabilities, and the facilities to support technology scale-up. Our multidisciplinary team has the depth of experience to work across all sectors, from energy to health to food and fibre. InnoTech Alberta offers you access to research talent, technical expertise, and unique facilities that can help accelerate technology development that serves both the private and public sector.

Intrigued? Here’s some more information about the position:

Working closely with the Stakeholder Relations and Planning team, internal business clients, and external partners, this role works to assure organization culture, brand and operational practices and behaviours are well-aligned in all communications.

Responsibilities include, but are not limited to the following:

• Identifies and addresses business program needs and opportunities using digital media channels, tools, applications, practices, and related solutions across the enterprise.
• Produces social/digital media assets using widely accepted marketing communications applications and tools.
• Actively assists in the development and execution of corporate communications plans and activities as required to support the brand, goals and reputation of Alberta Innovates.
• In collaboration with members of the Communications team and organizational clients, develop and produce digital content that engages identified audiences and/or stakeholders.
• Supports development of high-integrity social influencer and digital activations, and partner/program cross-promotions as requested.
• Writes and edits social media posts and content for internal and external websites.
• Develops a digital media communications strategy for Alberta Innovates that aligns with and advances our business strategy and amplifies corporate brand awareness
• Coordinates and manages external vendors regarding our digital communications, ensuring vendors are meeting contracts and supporting the billing process in partnership with Finance.
• Provides content/publishing guidance to optimize corporate and subsidiary website(s) as integrated enterprise channels and client-supportive tools.
• Provides subject matter expertise for digital communications including providing training, guidance and project management related to digital media technologies while incorporating industry best practices.
• Prepares data analytics and digital media reports and presentations to enable optimal deployment and continuous progress in the enterprise omni-media strategy.
• Analyzes web traffic and metrics to produce usable, value-added insights.
• Develops relationships with internal/external stakeholders, industry colleagues and outside service providers to remain current on industry best practices, emerging trends, new digital technologies, tools, and platforms and to proactively drive digital communications for the organization.

Qualifications and skills we are looking for:

• Bachelor’s degree in digital media, communications, public relations, marketing, information technology, or a related field
• Minimum four years related experience, focused on social media, digital marketing and website builds and maintenance.
• Knowledge of social media trends, social analytics, and digital tools and platforms to continuously improve effectiveness of intranet and corporate website.
• Understanding of content marketing, conversion optimization, social media, email, video, SEO, online advertising, and public relations
• Proficient knowledge of HTML, WordPress, Adobe Core Design Programs (InDesign, Photoshop, Illustrator, DreamWeaver, Acrobat)
• Proficient in use of Google Analytics, Google Tag Manager & other SEO tools
• Proficient in designing and running social media advertising campaigns
• Ability to assess communication needs and provide tailored advice to clients or internal stakeholders.
• Skilled in developing and implementing digital communication strategies aligned with organizational goals.
• Strong consulting and project management skills.
• Sound judgement, Critical Thinking & Problem Solving
• Strong analytical skills to evaluate digital trends, audience engagement, and campaign performance.
• Ability to make informed recommendations based on data and insights.
• Excellent writing skills for digital platforms, including web content, social media, newsletters, and reports.
• Clear and accurate verbal communicator, able to present ideas and advice effectively to diverse audiences.
• Solid research, writing, editing and proofreading skills.
• Proficient in managing and optimizing content across major social media platforms (e.g., X, LinkedIn, Instagram).
• Experience with website content management systems (e.g., WordPress, Drupal) and basic SEO principles.
• Familiarity with web design principles, social media strategy, and the ability to translate strategy to action.
• Demonstrated ability to work independently with minimal supervision.
• Strong team player who contributes positively to group projects and cross-functional initiatives.
• Ability to multi-task, be consistently reliable, set priorities, and meet multiple deadlines within a fast-paced environment.

Why Alberta Innovates?

We offer our employees opportunities to work on projects that will expand their skill sets while witnessing the visible impacts of their efforts. We value the development of our employees and create opportunities for working in capacities that allow new skills to be learned. We know that the wellness of our team is the most important part of our business so we offer a strong benefits package and generous vacation and paid time off programs to promote work-life balancewhich includes flexible work and wellness programs.

At Alberta Innovates, we respect diversity and embrace an inclusive culture. We value uniqueness and different perspectives as they play a critical role in our success. To achieve this, individuals are selected based on qualifications, merit, and abilities and we encourage applications from all backgrounds to apply.

The final candidate will be required to undergo a security clearance. All interviewees must be able to meet the requirement specified in the Physical Demand Analysis. This document will be supplied during the interview process to the successful candidate. This competition will remain open until a successful candidateis found.

ALBERTA INNOVATES IS COMMITTED TO THE PRINCIPLE OF EQUITY IN EMPLOYMENT AND ENCOURAGES APPLICATIONS FROM ALL QUALIFIED INDIVIDUALS. WE WISH TO THANK ALL APPLICANTS FOR THEIR INTEREST. HOWEVER, ONLY THOSE INVITED FOR AN INTERVIEW WILL BE CONTACTED.