Brand Marketing Lead — Integrated Campaigns & Growth

Manulife; Southwestern Ontario; Hybrid; CAD 86,000 - 156,000; Full time

Job summary

A leading international financial services provider is seeking a Brand Marketing Manager to lead marketing initiatives that enhance brand presence across Canada. The role involves campaign planning, execution, and collaboration across multiple teams to ensure clarity and relevance. Candidates should have significant marketing experience in financial services and the ability to drive integrated campaigns effectively in a hybrid work environment.

Benefits

Flexible work environment

Health and dental benefits

Retirement savings plans

Qualifications

• 5–7 years of experience in marketing within financial services or similar.
• Ability to manage multiple projects and priorities.
• Proficiency in utilizing digital marketing tools.

Responsibilities

• Lead integrated marketing campaigns across Canada.
• Design omnichannel programs unifying brand vision.
• Oversee timelines, budgets, and cross-functional coordination.

Skills

Integrated campaign management

Cross-functional leadership

Strategic thinking

Digital marketing proficiency

Bilingualism (English and French)

Job description

A leading international financial services provider is seeking a Brand Marketing Manager to lead marketing initiatives that enhance brand presence across Canada. The role involves campaign planning, execution, and collaboration across multiple teams to ensure clarity and relevance. Candidates should have significant marketing experience in financial services and the ability to drive integrated campaigns effectively in a hybrid work environment.