B2B Growth Marketing Leader — Hybrid/Remote

Northern Business Intelligence; Dartmouth; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A growing technology firm in Halifax is looking for a Marketing Manager to lead efforts in customer acquisition and retention. This role involves developing marketing strategies, overseeing campaigns, and collaborating cross-functionally. The ideal candidate will have 5–7 years of marketing experience in B2B tech, strong communication skills, and a data-driven mindset. This opportunity offers the chance to make a significant impact on brand growth across Canada and the US.

Qualifications

• 5–7 years of marketing experience, ideally in B2B technology, SaaS, or service-based markets.
• Hands-on experience across multiple marketing channels.
• Skilled communicator with ability to resonate with technical and executive audiences.

Responsibilities

• Develop and execute marketing strategies for customer acquisition.
• Collaborate with leadership to refine brand strategy.
• Oversee integrated campaigns for lead generation and customer retention.

Skills

B2B marketing experience

Digital marketing skills

Content creation

Analytical mindset

Cross-functional collaboration

Job description

A growing technology firm in Halifax is looking for a Marketing Manager to lead efforts in customer acquisition and retention. This role involves developing marketing strategies, overseeing campaigns, and collaborating cross-functionally. The ideal candidate will have 5–7 years of marketing experience in B2B tech, strong communication skills, and a data-driven mindset. This opportunity offers the chance to make a significant impact on brand growth across Canada and the US.