Associate Manager, Channel Marketing

Oatey Fr; Newmarket; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading plumbing products company in Ontario seeks an Associate Manager, Channel Marketing. This role involves managing marketing strategies, developing relationships with key customers, and implementing demand generation efforts. The ideal candidate has 1-3 years in channel or brand management and a Bachelor's degree in a relevant field. Strong skills in communication, organization, and marketing execution are essential.

Benefits

Career growth opportunities

Competitive pay

Comprehensive benefits

Qualifications

• 1-3 years of experience in channel, brand, or product management.
• Proven ability to design and execute marketing programs.
• Strong interpersonal, organizational, and communication skills.

Responsibilities

• Develop marketing plans to support sales objectives.
• Maintain relationships with key customer accounts.
• Implement demand generation strategies with Sales and Product teams.

Skills

Channel management

Marketing strategy development

Sales support

Relationship management

Education

Bachelor’s degree in business or related field

Tools

HubSpot

Job description

Who is Oatey?

Since 1916, Oatey has provided reliable, high-quality products for the residential and commercial plumbing industries. Our purpose is to deliver quality, build trust and improve lives.

The Oatey family of companies are Oatey, Cherne, Keeney, Quick Drain, Hercules, Dearborn, GF Thompson, William H. Harvey, Masters, Contact, Belanger, Lansas, and Durgo.

Our brands are synonymous with quality, integrity, and trust in the plumbing industry.

Position Summary

The Associate Manager, Channel Marketing manages the go-to-market strategies and execution for their specific channel(s) of business. This role will use knowledge of the brand, buying process, products, pricing and Customers/Channels to develop and execute channel strategies that grow brand equity and sales. The incumbent of this role should be familiar with selling strategies, understanding customer objectives, merchandising, promotions and category management.

Position Responsibilities

• Develop marketing plans by customer to support the sales managers’ goals and objectives.
• Establish and maintain ongoing relationships with key customer accounts and work directly with their marketing counterparts to implement marketing plans that meet the customers’ and Oatey’s needs.
• Develop and implement quarterly and annual marketing and demand generation strategies in partnership with Sales, Product Management, and Marketing teams to drive growth that exceeds market performance.
• Support new product launch efforts and drive commercialization process including marketing collateral, communication strategy, training tools and related activities.
• Work closely with customers to align marketing strategies and tactics such as merchandising, email campaigns, and promotions, while managing customer communications and mailing lists through HubSpot.
• Support the sales team with presentation content, customer specific events and marketing program needs.
• Create and analyze sales reports and market feedback from internal and external sources to identify key issues, trends, opportunities and market share growth/decline for use in marketing and sales planning purposes.
• Monitor and analyze program and campaign performance, including pre- and post-program reviews, to measure ROI, track progress against goals, and identify opportunities for improvement.
• Track competitive channel marketing programs, market and channel trends and adjust channel strategies accordingly.
• Coordinate industry tradeshows from booking space/decor, handling logistics and coordinating booth contents, working with internal and external teams to execute on event.
• Able to travel domestically up to 30%.
• Other duties as assigned.

Knowledge and Experience

• 1 - 3 years of experience in channel, brand, product/category management, and/or sales.
• Proven ability to design and execute innovative, strategic programs and campaigns.
• Track record of meeting objectives on time and within budget.
• Strong interpersonal and organizational skills; detail-oriented, motivated, and proactive.
• Demonstrated success in fast-paced, dynamic team environments.
• Excellent communication, presentation, and problem-solving skills.
• Ability to work independently and collaboratively, with stakeholders at all organizational levels.
• Skilled at prioritizing and managing multiple tasks and deadlines effectively.

Education and Certification

• Bachelor’s degree in business or related field required or relevant equivalent experience in lieu of degree.

At Oatey we are committed to help our Associates grow their career. Apply today and grow with Oatey!

Why Oatey?

• At Oatey, our purpose has always been to deliver quality, build trust and improve lives.
• We value Collaboration, Integrity, Respect, Courage, Leadership, and Excellence above all else.
• We embrace diversity, equity, and inclusion - acknowledging, valuing, and leveraging the unique experiences and perspectives of our associates.
• Our vision is to continue to grow as a market leader, to enrich the lives of our Associates, and to foster an inclusive environment in every regard.
• Our purpose, mission, and vision are not possible without the right people, and we are committed to fostering an inclusive, engaging, and rewarding environment for our Associates.
• Oatey has a total rewards philosophy which encompasses compensation, benefits, work-life effectiveness, recognition, performance management, tuition reimbursement, mental health wellness, and talent development.

Equal Opportunity Employer

The Oatey family of companies are an equal opportunity employer committed to Diversity, Equity, and Inclusion. We recruit, employ, promote, and offer competitive pay for all jobs without regard to race, color, creed, religion, sex, age, national origin, disability, sexual orientation, or any other characteristic protected by law.