Strategy Manager (Pre Sale)

Viral Nation; Canada; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading marketing agency in Canada seeks an experienced Associate Director of Strategy to drive strategic excellence and deliver exceptional client outcomes. This role involves leading integrated marketing strategies, engaging with C-suite stakeholders, and managing a team. The ideal candidate will have over 7 years of agency experience in social and content marketing, alongside strong project management skills. The agency promotes a diverse and inclusive work environment, welcoming candidates from various backgrounds.

Qualifications

• 7+ years of experience at an agency within social, creative, business development, and/or strategy.
• 4+ years managing a team of 2 or more.
• Proven track record developing and presenting executive-level projects.

Responsibilities

• Lead proposal development processes for client projects.
• Design training programs to enhance team skills.
• Architect integrated marketing strategies across channels.

Skills

Social marketing expertise

Project management skills

Excellent communication

Innovative thinking

Cross-functional collaboration

Education

Bachelor's degree in marketing, communications, or a related field

Job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

This role serves as a leader within the agency, essential for driving strategic excellence, fostering collaboration, and delivering exceptional outcomes. As the Associate Director of Strategy, this individual is responsible for overseeing the development and execution of integrated marketing strategies, aligning multi-channel initiatives with client objectives to achieve measurable results. A critical component of the role is to lead the pre-sales process, ensuring the delivery of best-in-class pre-sale strategies. This includes leading the end-to-end RFP process for the biggest enterprise-level global brands and managing executive projects, often engaging directly with C‑Suite stakeholders as a strategic advisor. They are tasked with translating complex business challenges into actionable, innovative solutions for both clients and internal teams. By optimizing resources, streamlining cross-functional collaboration, and implementing innovative processes, they ensure the strategy department operates efficiently and effectively. Furthermore, they play a pivotal role in accelerating business growth, proactively identifying opportunities, crafting compelling pitches, and positioning the agency as a leader in the competitive landscape.

What You'll Do Here:

• Lead and direct proposal development processes, ensuring seamless project management and delivering exceptional client outcomes
• Design and implement training programs to equip team members with cutting-edge skills and adapt to evolving industry trends
• Develop strategic resource planning frameworks to optimize team capacity, balance workloads, and maintain high-quality deliverables
• Architect integrated marketing strategies that leverage multi-channel approaches to achieve measurable client success and business growth
• Provide strategic advisory to clients C‑suite executives and internal stakeholders, translating complex challenges into actionable, innovative solutions
• Partner cross-functionally with internal teams to ensure consistent alignment with client objectives and brand strategies
• Lead the development of frameworks and processes to streamline strategic collaboration across departments and enhance efficiency
• Identify and capitalize on business opportunities through a deep understanding of market trends, client needs, and competitive landscapes
• Drive the creation of compelling pitch materials that articulate strategic visions and showcase the value of proposed campaigns.

You'll Need To Have:

• 7+ years of experience at an agency working within the social, creative, business development, and/or strategy spaces
• 4+ years of experience managing a team of 2 or more direct reports
• Extensive experience in all areas of marketing, specifically social, content, and influencer marketing
• Proven track record in developing and presenting executive-level projects and pitches to C‑suite leadership
• A proven track record of developing successful social-first strategies and campaigns for a wide range of clients and handling large budget opportunities for Fortune 500 companies
• Entrepreneurial spirit and a passion for innovation
• A visionary mindset with the ability to turn thought-starters into fully integrated strategies, pitch decks and campaigns
• Strong project management skills, with the ability to manage multiple projects simultaneously in a fast-paced environment
• Excellent communication, presentation, and interpersonal skills
• Ability to lead cross-functional teams and work collaboratively in a fast-paced environment
• Bachelor's degree in marketing, communications, or a related field
• Experience working directly with brands and at agencies

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.