Assistant Media Planning

Zenith; Toronto; On-site; CAD 36,000 - 44,000; Full time

Benefits offered by this job

3 weeks vacation

Headspace memberships

Holidays closures

Birthday off

Wellness credits

Technology credits

Savings plan

Job summary

Zenith is seeking an Assistant Planner in Toronto to join a Strategy team focused on meaningful human insights and measurable results. The role includes on‑the‑job training and ongoing professional development with exposure to media planning and research tools.

You will support planners across all media, build data-driven insights, and contribute to client and competitive analyses in a collaborative environment.

Qualifications

• Bachelor's degree in advertising, marketing, business administration, or communications preferred.
• Track record of success throughout post-secondary career and previous employment.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Solid verbal and written communication skills. An ability to tell a story.
• Technical proficiency, particularly with Excel, Word and PowerPoint.
• Demonstrated critical thinking and problem-solving abilities.
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
• Detail-oriented and able to produce accurate work product.

Responsibilities

• Assist the Planners and Supervisors in managing and executing approved plans across all media.
• Assist in the development and organization of supportive data and media research for plans and recommendations.
• Gain an understanding of client and competitive business.
• Learn about Starcom proprietary tools, industry tools and platforms – develop a strong working knowledge on what they are and how to use them.
• Manage contracts/ insertion orders and any resulting revisions with media vendors through our campaign stewardship platforms: DDS/Prisma.
• Responsible for addressing discrepant media invoices.
• Assist with billing process • Responsible for updating blocking charts, budgets, and budget summaries.
• Update competitive media reports and technical support for presentation materials.

Skills

Quantitative skills

Verbal & written comms

Critical thinking

Teamwork

Attention to detail

Data analysis

Education

Bachelor's degree

Tools

Excel

Word

PowerPoint

Job description

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences and research practice under one house, we’ve been shaping Publicis Media to be the media network of tomorrow. One that both you and I want to work at.

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle

Overview

As an Assistant Planner at Zenith, you will be an important member of a broader Strategy team which pursues and activates against meaningful human insights with the goal of driving measurable results. Strategy Assistants receive in-depth training and continue their professional development by gaining experience and skills via on-the job experience.

Responsibilities

• Assist the Planners and Supervisors in managing and executing approved plans across all media
• Assist in the development and organization of supportive data and media research for plans and recommendations
• Gain an understanding of client and competitive business
• Learn about Starcom proprietary tools, industry tools and platforms – develop a strong working knowledge on what they are and how to use them
• Manage contracts/ insertion orders and any resulting revisions with media vendors through our campaign stewardship platforms: DDS/Prisma
• Responsible for addressing discrepant media invoices
• Assist with billing process • Responsible for updating blocking charts, budgets, and budget summaries
• Update competitive media reports and technical support for presentation materials

Qualifications

• Bachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferred
• Track record of success throughout post-secondary career and previous employment
• Strong quantitative skills, including analytical abilities and math proficiency
• Solid verbal and written communication skills. An ability to tell a story
• Technical proficiency, particularly with Excel, Word and PowerPoint
• Demonstrated critical thinking and problem-solving abilities
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Detail-oriented and able to produce accurate work product

Additional Information

Transparency matters to us. The salary for this position is $40,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

Zenith is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.