Advisor, Corporate Communications - External

TransCanada PipeLines; Calgary; Hybride; CAD 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Hybrid work model

Flexible dress code

Résumé du poste

TC Energy is seeking a Communications Advisor to support priority corporate initiatives, campaigns, sponsorships and activations. The role provides communications counsel, develops integrated strategies, and connects business priorities with audiences and channels.

The Advisor will support social media and digital strategy, collaborate across External Relations, Internal Communications and Digital teams, and help deliver high‑profile initiatives with a hybrid work model in North America.

Qualifications

• Minimum 4-6+ years of experience in corporate communications or related field.
• Experience with paid media and digital advertising, campaign planning, audience targeting and measurement.

Responsabilités

• Develop and execute integrated communications plans with objectives, audiences, messages, channels, tactics and success metrics.
• Provide strategic counsel on messaging, positioning, audiences, channels and timing across business teams.
• Translate complex priorities into clear, compelling communications strategies and content.
• Collaborate with External Relations, Internal Communications, Digital, Media Relations, Sponsorships and other teams for coordinated approaches.
• Support social media and channel strategy including content planning, scheduling and publishing across corporate channels.
• Develop channel-specific approaches reflecting audience needs and platform best practices.
• Plan and execute paid media and digital advertising campaigns including targeting, creative development and measurement.
• Contribute to cross-functional activation teams supporting priority initiatives and events.

Connaissances

Corporate communications

Strategic communications

Paid media

Digital advertising

Description du poste

At TC Energy, we are proud to connect the world to the energy it needs. Guided by our values of safety in every step, personal accountability, one team and active learning , we deliver the critical energy that North America and the world rely on while balancing reliability, affordability and sustainability.

Join us. Connect to what matters.

The Opportunity

Our Corporate Communications team is looking for a collaborative and strategic Communications Advisor to support priority corporate initiatives, campaigns, sponsorships and activations.

Working with teams across the business, the Advisor will provide communications counsel, develop and execute integrated communications strategies, and connect business priorities with the right audiences, messages and channels. The role will build strong relationships with internal stakeholders, contribute to cross-functional activation teams, and provide both strategic and hands‑on support to deliver high‑profile initiatives.

The Advisor will also support our social media and digital channel strategy, including organic and paid content, working across Corporate Communications to deliver coordinated, audience‑focused communications that strengthen our reputation and advance business objectives.

What you'll do

• Develop and execute integrated communications plans that define objectives, audiences, key messages, channels, tactics, timelines and success measures
• Partner with business teams to understand their priorities and provide strategic communications counsel on messaging, positioning, audiences, channels and timing
• Translate complex business priorities into clear, compelling communications strategies and content
• Collaborate across External Relations, Internal Communications, Digital, Media Relations, Community Investment, Sponsorships and other teams to deliver coordinated communications approaches
• Support social media and channel strategy, including content planning, development, scheduling and publishing across TC Energy's corporate social channels
• Develop channel-specific approaches that reflect audience needs, platform best practices and communications objectives
• Support the planning and execution of paid media and digital advertising campaigns, including audience targeting, creative and messaging development, channel selection, optimization and measurement
• Use social, digital and campaign performance insights to recommend opportunities to strengthen content, targeting, channel mix and overall effectiveness
• Contribute as a core member of cross-functional activation teams supporting priority initiatives, campaigns, events and sponsorships
• Develop and coordinate communications materials including messaging frameworks, briefing notes, social and digital content, campaign materials and content plans
• Manage reviews, approvals, timelines and communications deliverables across multiple stakeholders and priorities
• Identify and implement tools, technologies and process improvements that strengthen communications planning, content development and team effectiveness
• Ensure communications align with Corporate Communications strategies, standards, corporate narrative and messaging frameworks.

Minimum Qualifications

• Minimum 4-6+ years of experience in corporate communications, external communications, marketing communications, digital communications or a related field
• Experience with paid media and digital advertising, including campaign planning, audience targeting, creative development, optimization and performance measurement

Preferred Qualifications

• Excellent writing, editing and verbal communication skills, with the ability to translate complex information into clear, audience-focused communications
• Strong collaboration, judgment and organizational skills, with the ability to manage multiple priorities in a fast‑paced environment
• Strong understanding of how paid, owned and earned channels work together as part of an integrated communications strategy
• Experience working in the energy industry, with an understanding of the sector's business, stakeholder and communications environment.

To remain competitive, support our high-performance culture and allow for more flexibility in the way we work, we offer a hybrid work model and flexible dress code for our eligible office-based workforce in Canada, the U.S. and Mexico. #LI-Hybrid

About our business

We are a leader in North American energy infrastructure, spanning Canada, the U.S. and Mexico. For over 75 years, we have proudly connected the world to the energy it needs. Every day, we move more than 30 per cent of the natural gas used across the continent and connect LNG exports to global markets, powering communities and industries. Complemented by strategic ownership and low-risk investments in power generation, our infrastructure delivers affordable, reliable and sustainable energy across North America. Our field operations span seven Canadian provinces, 34 U.S. states and seven Mexican states. Together, we strengthen