Acquisition Media Manager — ROI Across Digital Channels

Royal Bank of Canada>; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading financial institution is seeking a talented Manager for their Digital Acquisition Media team in Toronto. This role will drive acquisition campaigns across various digital platforms, requiring a strong background in digital marketing and experience in platforms like Google Ads and Meta. The ideal candidate will manage performance media, contribute to acquisition targets, and collaborate with stakeholders. Opportunities for career development and impact are offered in a dynamic environment.

Benefits

Dynamic and collaborative team

Opportunities for challenging work

Ability to make a lasting impact

Qualifications

• 1-3 years of performance media experience driving acquisition.
• Experience managing SEM campaigns in Google Ads.
• Ability to manage large scale budgets across multiple channels.

Responsibilities

• Developing and implementing acquisition strategies.
• Executing and optimizing campaigns for maximum performance.
• Analyzing campaign data for actionable insights.

Skills

Digital marketing

Search advertising

Social media advertising

Data-driven mindset

Analytical skills

Education

Post-secondary degree or diploma

Tools

Google Ads

Meta

TikTok

GA4

Excel

Job description

A leading financial institution is seeking a talented Manager for their Digital Acquisition Media team in Toronto. This role will drive acquisition campaigns across various digital platforms, requiring a strong background in digital marketing and experience in platforms like Google Ads and Meta. The ideal candidate will manage performance media, contribute to acquisition targets, and collaborate with stakeholders. Opportunities for career development and impact are offered in a dynamic environment.