Brand Communications Lead

Van de Velde; Schellebelle; Sur place; EUR 65 000 - 85 000; Plein temps

Résumé du poste

Van de Velde, owner of Marie Jo, seeks a Communications Manager to craft and guard brand identity across campaigns, visuals and messaging. You will translate brand strategy into compelling content, guide creative direction, and align stakeholders across social, PR and marketing to ensure a consistent Marie Jo voice.

You will lead content strategy with the Senior Communications Manager, shaping annual plans, narratives and campaigns while monitoring consumer trends and brand perception to seize

Qualifications

• At least 5 years of relevant experience in communications, content marketing, branding or a comparable role.
• Experience within a fashion, lifestyle, luxury or consumer-focused brand environment.
• Proven expertise in content planning, storytelling and content creation.
• Strong experience managing complex projects and multiple deadlines simultaneously.
• Excellent copywriting and editing skills.
• A strong visual eye and affinity with photography and video production.
• The confidence to challenge ideas, provide constructive feedback and influence stakeholders without formal authority.
• Strong organisational skills combined with a hands-on mentality.
• Fluency in Dutch and English.

Responsabilités

• Develop annual content plan, seasonal narratives and campaign storylines.
• Coordinate content calendars and ensure timely asset delivery.
• Lead photo and video productions, briefing teams and agencies.
• Ensure on-brand messaging and consistent tone across channels.
• Collaborate with social media, PR, performance marketing, design, brand marketing and external partners to align content.

Connaissances

Content planning

Storytelling

Branding

Copywriting

Project management

Photography & video

Stakeholder management

Dutch language

English language

Description du poste

Van de Velde, owner of Marie Jo, seeks a Communications Manager to craft and guard brand identity across campaigns, visuals and messaging. You will translate brand strategy into compelling content, guide creative direction, and align stakeholders across social, PR and marketing to ensure a consistent Marie Jo voice.

You will lead content strategy with the Senior Communications Manager, shaping annual plans, narratives and campaigns while monitoring consumer trends and brand perception to seize