Senior Student Marketing Officer (International)

University of Sydney; Sydney; On-site; AUD 105,000 - 129,000; Full time

Job summary

The Senior Student Marketing Officer (International) at the University of Sydney drives international student recruitment through innovative campaigns, compelling content, and targeted communications. You will work with Marketing and University stakeholders to develop integrated initiatives that enhance brand reputation and deliver measurable results.

Applicants should show a strong grasp of international trends, a track record in multi-channel campaigns, and the ability to translate insights

Qualifications

• Strong understanding of international student recruitment trends and ability to translate market insights into effective marketing strategies.
• Experience delivering integrated brand and product marketing campaigns across digital, social, email, web, content, and traditional media channels.
• Experience analyzing campaign performance and using data-driven recommendations to optimise outcomes.
• Excellent written, verbal, and interpersonal communication skills for diverse audiences.

Responsibilities

• Lead development and delivery of international marketing campaigns to recruit students.
• Collaborate with Marketing and University stakeholders to create integrated, data-informed initiatives.
• Analyse campaign performance and prepare insightful reports for continuous optimisation.
• Manage multiple priorities and timelines across large, complex projects.

Skills

International marketing strategy

Campaign execution across channels

Data analysis & reporting

Stakeholder management

Content creation & storytelling

Project management

Job description

• Full time, fixed term until 22 September 2027
• Opportunity to work on University wide Marketing Communications campaigns across international markets
• Base Salary $117K + 17% superannuation

About the opportunity

The Senior Student Marketing Officer (International) plays a pivotal role in driving international student recruitment through the delivery of innovative marketing campaigns, compelling content, and targeted communications. Working collaboratively with Marketing and Communications colleagues and key University stakeholders, the role develops integrated, data-informed initiatives that enhance brand reputation, engage prospective students, and deliver measurable results.

About you

• strong understanding of international student recruitment trends, with the ability to translate market insights into effective marketing strategies
• demonstrated success developing and delivering integrated brand and product marketing campaigns across digital, social, email, web, content, and traditional media channels
• experience analysing campaign performance, preparing insightful reports, and using data-driven recommendations to continuously optimise marketing outcomes
• exceptional written, verbal, and interpersonal communication skills, with the ability to craft compelling messages for diverse audiences
• highly developed project management capabilities, with a proven ability to manage multiple priorities, deadlines, and stakeholders in a fast-paced environment
• significant experience building and maintaining strong stakeholder relationships, influencing outcomes, and collaborating effectively within large and complex organisations.

Sponsorship / work rights for Australia

You must have unrestricted work rights in Australia for the duration of this employment to be eligible to apply. Visa sponsorship is not available for this appointment.

Pre-employment checks and declarations

Your employment is conditional upon the successful completion of all pre-employment or background checks required for the role in terms satisfactory to the University. Also, to meet the University's obligations under the National Higher Education Code to Prevent and Eliminate Gender-Based Violence you will be asked to declare if you have been investigated for, or found to engaged in, sexual harm or gender-based violence in the course of previous employment or in a legal process. Similarly, your ongoing employment is conditional upon the satisfactory maintenance of all relevant clearances and background check requirements. If you do not meet these conditions, the University may take any necessary step, including the termination of your employment.

EEO statement

At the University of Sydney, our shared values are trust, accountability and excellence and we strive to be a place where everyone can thrive. We are committed to creating a University community that thrives through diversity and reflects the wider community that we serve. We deliver on this through our commitment to diversity and inclusion, evidenced by our people and culture programs, as well as key strategies to increase participation and support the careers of Aboriginal and Torres Strait Islander People, women, people living with a disability, people from culturally and linguistically diverse backgrounds, and those who identify as LGBTQIA+. We welcome applications from candidates from all backgrounds.

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The University reserves the right not to proceed with any appointment.

Applications Close Wednesday 04 November 2026 11:59 PM