Public Relations Professional

Running Pot Pty Ltd; Melbourne; Sur place; AUD 72 000 - 88 000; Plein temps

Résumé du poste

Running Pot Pty Ltd in Glen Waverley, VIC is seeking a Public Relations Professional to manage media relations, community engagement and public messaging for our dining concept.

You will plan and deliver PR activities, write press materials, build relationships with journalists, and monitor coverage to support our reputation and customer engagement. This role is full-time, based in Melbourne with potential for industry networking opportunities.

Qualifications

• Degree in Public Relations, Communications or Journalism or equivalent experience.
• Demonstrated experience in public relations, media liaison or corporate communications.
• Strong written and verbal communications for diverse audiences.
• Effective relationship-building, organisational and project coordination skills.
• Ability to assess public feedback, exercise sound judgement and meet deadlines.
• Hospitality, food and beverage or consumer-facing industry experience is advantageous.

Responsabilités

• Develop and implement public relations plans and campaigns aligned with brand objectives.
• Write and edit media releases, announcements, and press briefs for audiences.
• Build relationships with journalists, media outlets and community organisations.
• Coordinate media visits, PR events and community initiatives for positive coverage.
• Monitor media coverage and public sentiment; advise on communications responses.
• Coordinate website and social media communications as part of PR campaigns.
• Evaluate campaign outcomes and prepare improvement reports with recommendations.

Connaissances

Public relations

Media liaison

Written communication

Relationship building

Project coordination

Hospitality experience

Formation

Degree in Public Relations, Communications or Journalism

Description du poste

Public Relations Professional

Employer: Running Pot Pty Ltd

Location: Glen Waverley, VIC 3150

Employment type: Full-time, 38 hours per week

Salary: AUD $80,000 per annum, plus superannuation

About us

Running Pot is a hot pot restaurant in Glen Waverley, Melbourne. We are seeking a Public Relations Professional to develop our public communications, strengthen relationships with media and community stakeholders, and build awareness and understanding of our dining experience.

About the role

You will plan and deliver public relations activities that support the business’s reputation and community engagement. Working with management, you will develop clear, consistent communications and evaluate how effectively our messages reach and engage the public.

Key responsibilities

• Develop and implement public relations plans and communication campaigns that reflect the business’s objectives and brand identity.
• Write and edit media releases, company announcements, media briefs and other public-facing communications.
• Build relationships with journalists, food and lifestyle publications, content creators and community organisations; coordinate media enquiries and publicity opportunities.
• Plan and coordinate media visits, public relations events and community initiatives to generate positive coverage and strengthen local relationships.
• Monitor media coverage, online discussions and customer sentiment, and advise management on emerging issues and appropriate communication responses.
• Coordinate website and social media communications as part of broader public relations campaigns, ensuring accuracy and consistency.
• Evaluate campaign outcomes using media coverage, audience engagement and stakeholder feedback, and prepare reports with recommendations for improvement.

Skills and experience

• A relevant degree in Public Relations, Communications, Journalism or a related discipline, or equivalent relevant professional experience.
• Demonstrated experience in public relations, media liaison or corporate communications.
• Strong written and verbal communication skills, including the ability to prepare clear and engaging content for different audiences.
• Effective relationship-building, organisational and project coordination skills.
• Ability to assess public feedback, exercise sound judgement and manage competing deadlines.
• Experience in hospitality, food and beverage, or another consumer-facing industry would be advantageous.