Product Marketing and Communications Advisor

Swinburne University of Technology; Melbourne; On-site; AUD 90,000 - 110,000; Full time

Benefits offered by this job

Hybrid work options

17% superannuation

Staff discounts

Car leasing

Salary packaging

Job summary

Swinburne University of Technology is seeking a Product Marketing and Communications Advisor to drive integrated marketing and digital content across Innovation & Enterprise and Research portfolios. You will translate complex ideas into compelling stories and campaigns for industry partners and future collaborators.

Reporting to the Product Marketing Manager, you will craft customer journeys, manage go-to-market initiatives, and collaborate with researchers, marketing teams and external partners

Qualifications

• A degree with subsequent relevant experience; or extensive experience and specialist expertise or broad knowledge in technical or administrative fields; or an equivalent combination of relevant experience and/or education/training.
• Experience in marketing communications, preferably in B2B contexts.
• Ability to translate complex ideas into compelling storytelling and campaigns.

Responsibilities

• Coordinate marketing projects and integrated campaigns, supporting planning, delivery and reporting.
• Support account-based marketing (ABM) activities and targeted B2B campaigns.
• Use CRM and email marketing platforms, such as Salesforce Marketing Cloud, to support customer journeys and communications.
• Create clear, engaging written content, including case studies and website content.
• Collaborate with sales, business development and internal stakeholders to support marketing objectives.
• Manage multiple projects and stakeholders with strong attention to detail.

Skills

CRM & email marketing

ABM campaigns

Content creation

B2B marketing

Stakeholder management

Education

Bachelor’s degree or equivalent

Tools

Salesforce Marketing Cloud

Content management systems

Job description

• Join the Brand and Marketing team at Swinburne University
• Full time, ongoing position at our Hawthorn campus
• HEW 6 salary + 17% superannuation

About The Role

What if your marketing could help bring new ideas to life, connect research with industry, and turn innovation into real-world impact? As Product Marketing and Communications Advisor, you’ll have the opportunity to work across Swinburne’s Innovation & Enterprise and Research portfolios, helping translate complex ideas, expertise and capabilities into compelling stories, experiences and marketing initiatives that connect with industry, organisations and future partners.

Reporting to the Product Marketing Manager, Innovation & Enterprise and Research, you’ll play an important role in delivering integrated marketing, communications and digital content initiatives that build awareness, create engagement and support the growth of Swinburne’s research, innovation, enterprise and industry engagement activities.

This is an opportunity to broaden your marketing experience beyond traditional campaigns. You’ll work across go-to-market initiatives for new and existing products, services and programs, contributing to campaign planning, content development, digital marketing, website management, creative production, stakeholder engagement and performance reporting. You’ll help bring offerings to market, shape how we communicate their value, and connect Swinburne’s capabilities with the people and organisations that can benefit from them.

Working collaboratively with specialist marketing teams, researchers, academics, business units and external partners, you’ll gain exposure to a diverse range of projects, audiences and challenges. From developing customer stories that demonstrate real-world impact to supporting targeted B2B campaigns and digital customer journeys, you’ll see how integrated marketing can build credibility, create opportunities and support strategic growth.

If you’re looking to grow your marketing skills, expand your commercial experience and contribute to work with purpose, this role offers the opportunity to develop your career while helping shape how Swinburne connects knowledge, innovation and industry.

About You

You’re a curious, proactive marketer who enjoys turning ideas into action. You can move between creative thinking and practical delivery, bring people together around shared objectives, and find ways to communicate complex ideas clearly and compellingly.

You’re interested in understanding what motivates different audiences, how marketing can create new opportunities, and how well-executed campaigns, content and customer experiences can contribute to broader business goals. You’re comfortable managing competing priorities, building relationships and taking ownership of projects from planning through to delivery.

To be suitable for this role you will need to have experience in the below key accountabilities:

• Coordinating marketing projects and integrated campaigns, supporting planning, delivery and reporting.
• Supporting account-based marketing (ABM) activities and targeted B2B marketing campaigns.
• Using CRM and email marketing platforms, such as Salesforce Marketing Cloud or similar technologies, and supporting customer journeys and communications.
• Creating clear and engaging written content, including case studies, customer stories, website content and marketing communications.
• Working in a B2B environment and collaborating with sales, business development and internal stakeholders to support marketing and business objectives.
• Managing multiple projects, priorities and stakeholders, with strong attention to detail and an ability to keep activity moving.

Qualifications

A degree with subsequent relevant experience; or extensive experience and specialist expertise or broad knowledge in technical or administrative fields; or an equivalent combination of relevant experience and/or education/training.

Further information about this role can be found in the attached position description.

About Swinburne University Of Technology

Swinburne’s strategy draws upon our understanding of future challenges. We choose to build Swinburne as the prototype of a new and different university – one that is truly of Technology, of Innovation and of Entrepreneurship. We are committed to a differentiated university proposition in education and research.

Our Ad Astra strategy is the cornerstone of Swinburne’s bold ambition to lead globally in technology-driven education and research. This strategy positions us to create transformative solutions, empower learners, and partner with industry to thrive in an ever-changing world.

What We Offer You!

• Work your way with flexible working arrangements, including hybrid options and generous parental leave to support a balanced lifestyle.
• Exclusive staff discounts, including discounted Medibank health insurance, 50% off Swinburne courses and other partner offers.
• Swinburne offers 17% super and salary packaging options, including car leasing and extra super contributions.

Applications Close: Sunday 1st November 2026, 11pm

Swinburne offers flexible working options contained in our leave and parenting/carer policies to support work-life balance.

Diversity, Equity and Inclusion

Swinburne has become a world-class university, driving social and economic impacts through science, technology, and innovation. As a dual-sector university, our vision is for people and technology working together to build a better world.

Central to our vision is our commitment to diversity, equity, and inclusion. We pride ourselves on being an equal opportunity employer focused on attracting, retaining, and developing great talent. We work to remove barriers related to gender identity, culture, ethnicity, sexual orientation, disability, and age.

Swinburne is proud to be recognised as an AWEI Gold Employer, reflecting our commitment to creating an inclusive workplace where LGBTQIA+ employees, students and communities can thrive.

We strongly encourage applicants from diverse Aboriginal and Torres Strait Islander communities. Our Moondani Toombadool Centre leads our Indigenous education and culture at Swinburne, guided by community wisdom and leadership.

We support applicants with disabilities, and reasonable adjustments can be requested at any stage of the recruitment process.

For reasonable adjustment requests - including accessible formats of the position description, application form, or other documents, please contact [e-mail] or call [phone]. Please note: this phone number is for disability and reasonable adjustment enquiries only. General enquiries about the role can also be emailed to [e-mail].

Victoria’s Commitment to Action: Improving international student employment outcomes.

As a signatory to Victoria’s Commitment to Action, Swinburne seeks to remove barriers to international graduate employment. We welcome and encourage applications from international graduates.

As a Circle Back Initiative Employer, we commit to responding to every applicant.