Performance Content Producer

Jshealth Vitamins; Sydney; On-site; AUD 70,000 - 110,000; Full time

Benefits offered by this job

Birthday leave

Wellbeing activities

Product discounts

Free JSHealth App

Office in Double Bay

Kitchen & smoothie station

Job summary

JSHealth Vitamins is seeking a hands-on, creative Performance Content Producer to drive conversion-led content across paid social channels and campaigns. You will brief, edit, publish and test content daily, using performance data to inform next steps and growth.

The role involves collaboration with in‑house designers and copywriters, maintaining brand voice, and analysing metrics like engagement, CTR and ROAS to maximise impact.

Qualifications

• 2–4 years of experience creating and optimising content in a performance marketing, wellness, beauty or e-commerce environment.
• Strong hands-on content creation and editing skills — comfortable with CapCut, Canva or similar tools.
• Good working knowledge of paid social and digital platforms (Meta, TikTok, Instagram).
• Comfortable reading campaign data and drawing practical conclusions.
• Strong copywriting instincts and an eye for what makes content convert.
• Well organised, with experience using project management tools (Asana, Google Sheets) to manage a high volume of content end to end.
• A fast, proactive attitude — happy to turn content around quickly and iterate based on results.

Responsibilities

• Create and produce content across Paid Social (Facebook, Instagram, TikTok), Marketing & Performance Marketing Assets.
• Edit social-first content (typically UGC) using tools such as CapCut or Canva, working quickly in a fast-paced environment.
• Brief and work closely with our in-house designers and copywriters to get content produced and out the door on a weekly cadence.
• Maintain JSHealth's brand continuity and tone of voice across all content output.
• Work closely with the Paid Media Manager to monitor performance across paid content channels day-to-day and flag what's working and what isn't.
• Analyse key campaign metrics (engagement, conversion, CTR, ROAS) and turn those insights into more content of what's performing — doubling down on winning formats, hooks and creative angles.
• Run and action A/B tests on creatives to keep improving performance.
• Manage and keep the paid content calendar up to date, ensuring timely execution.
• Provide regular, simple reporting on content performance, engagement rates and conversion metrics to the wider team.
• Keep an eye on industry trends and competitor content to bring fresh ideas to the table.

Skills

Content creation

Copywriting

Data analysis

Project management

Tools

CapCut

Canva

Job description

At JSHealth Vitamins, we believe in empowering people to feel their best through high-quality, science-backed formulations. As we continue to grow, we are looking for a hands-on, creative Performance Content Producer to join our team and help bring our performance content to life across every channel.

Role Overview

The Performance Content Producer is responsible for creating high-impact, conversion-led content primarily across performance channels like paid social, and special campaigns - and then rolling up their sleeves to analyse what's working and produce more of it. In this role, you will be briefing, editing, publishing and testing content day-to-day, using performance data to sharpen what comes next. The ideal candidate is fast, detail-oriented, comfortable in the data, and genuinely enjoys the craft of making and improving content with the mission of driving business growth.

Key Responsibilities

• Create and produce content across Paid Social (Facebook, Instagram, TikTok), Marketing & Performance Marketing Assets.
• Edit social-first content (typically UGC) using tools such as CapCut or Canva, working quickly in a fast-paced environment.
• Brief and work closely with our in-house designers and copywriters to get content produced and out the door on a weekly cadence.
• Maintain JSHealth's brand continuity and tone of voice across all content output.
• Work closely with the Paid Media Manager to monitor performance across paid content channels day-to-day and flag what's working and what isn't.
• Analyse key campaign metrics (engagement, conversion, CTR, ROAS) and turn those insights into more content of what's performing — doubling down on winning formats, hooks and creative angles.
• Run and action A/B tests on creatives to keep improving performance.
• Manage and keep the paid content calendar up to date, ensuring timely execution.
• Provide regular, simple reporting on content performance, engagement rates and conversion metrics to the wider team.
• Keep an eye on industry trends and competitor content to bring fresh ideas to the table.

Qualifications & Experience

• 2–4 years of experience creating and optimising content in a performance marketing, wellness, beauty or e-commerce environment.
• Strong hands‐on content creation and editing skills — comfortable with CapCut, Canva or similar tools.
• Good working knowledge of paid social and digital platforms (Meta, TikTok, Instagram).
• Comfortable reading campaign data and drawing practical conclusions.
• Strong copywriting instincts and an eye for what makes content convert.
• Well organised, with experience using project management tools (Asana, Google Sheets) to manage a high volume of content end to end.
• A fast, proactive attitude — happy to turn content around quickly and iterate based on results.
• Birthday leave - take the day off for your birthday
• Team activities that support your wellbeing (yoga classes, pilates classes, paint and sip, lunches, and so much more!)
• Bi-monthly staff order to choose your favourite JSHealth products
• Free access to the JSHealth App
• Exclusive discount codes for you, your family and friends
• A beautiful office located in the heart of Double Bay
• A fully stocked kitchen & smoothie station full of JSHealth protein bars and products
• Our nutritionist is often cooking up a storm and our team get to enjoy the amazing food

If you're a creative who loves making great content and letting the data tell you what to make next, we'd love to hear from you!