Paid Ads Specialist

Hatch; Sydney; On-site; AUD 70,000 - 100,000; Full time

Job summary

AEK Media in Sydney's Crows Nest is hiring a mid-level Paid Ads Specialist to own client campaigns across Google Ads, Meta Ads and LinkedIn Ads. You will manage accounts end-to-end, design paid strategies, and collaborate with our creative, content, SEO and web teams to turn ad spend into measurable growth.

Ideal candidates bring 2+ years of hands-on PPC experience, familiarity with GA4 and Google Tag Manager, and strong analytical and communication skills to report results clearly to clients.

Qualifications

• 2+ years hands-on managing Google Ads and Meta Ads accounts, ideally in an agency.
• LinkedIn Ads exposure for B2B campaigns.
• Strong analytical skills to read data and optimise campaigns.
• Experience with GA4 and Google Tag Manager.
• Excellent communication with clients and team.
• Ability to manage multiple accounts in a fast-paced environment.

Responsibilities

• Running accounts end to end.
• Building your own paid strategies.
• Tracking and reporting.

Skills

Paid media experience

LinkedIn Ads exposure

Analytical skills

Tracking knowledge

Communication skills

Fast-paced adaptability

Tools

GA4

Google Tag Manager

Job description

== AEK Media ==

This is a Paid Ads Specialist role with AEK Media based in Crows Nest, NSW, AU

Role Seniority

- mid level

More about the Paid Ads Specialist role at AEK Media

Paid Ads Specialist at AEK Media. Mid level, full-time, office based in Crows Nest, Sydney NSW. Marketing team. About the job: AEK Media is one of Australia's fastest-growing agencies and a finalist in AFR Best Places to Work 2026. As our Paid Ads Specialist you will run Google Ads, Meta Ads and LinkedIn Ads for a portfolio of ambitious brands across Healthcare, Law, eCommerce and B2B. You will own your accounts day to day, build your own strategies and work with an award-winning team across creative, content, SEO and web to turn ad spend into real business growth, not just clicks. You'll be responsible for: (1) Running accounts end to end: plan, build and optimise campaigns across Google Ads (Search, Performance Max, YouTube), Meta Ads and LinkedIn Ads, managing budgets and pacing against each client's goals. (2) Building your own paid strategies: work back from the client's revenue or lead target to the channel mix, funnel and offer, and judge success on cost per lead, cost per acquisition and return on ad spend rather than impressions. (3) Creative and landing page testing: brief our video, design and web teams on ad creative and landing pages, run structured tests and scale what works. (4) Tracking and reporting: keep conversion tracking accurate in GA4 and Google Tag Manager, and explain performance to clients in plain English with clear next steps. Key criteria: (1) Paid media experience: 2+ years hands‑on managing Google Ads and Meta Ads accounts, ideally in an agency. (2) LinkedIn Ads exposure: experience running or supporting B2B campaigns on LinkedIn. (3) Analytical skills: proven ability to read the data, find what is driving results and optimise campaigns. (4) Tracking knowledge: comfortable with GA4, Google Tag Manager and conversion tracking. (5) Communication skills: strong verbal and written skills for working with clients and the team. (6) Fast‑paced adaptability: experience managing multiple accounts in a dynamic environment.

Before we jump into the responsibilities of the role. No matter what you come in knowing, you’ll be learning new things all the time and the AEK Media team will be there to support your growth.

Key Responsibilities

• Running accounts end to end
• Building your own paid strategies
• Tracking and reporting

Key Strengths

• Paid media experience
• Analytical skills
• Communication skills
• LinkedIn Ads exposure
• Tracking knowledge
• Fast-paced adaptability

Why AEK Media is partnering with Hatch on this role.

Hatch exists to level the playing field for people as they discover a career that’s right for them. So when you apply you have the chance to show more than just your resume.

A Final Note: This is a role with AEK Media not with Hatch.