Marketing Manager - Theraupetics

Elanco; Sydney; On-site; AUD 110,000 - 150,000; Full time

Job summary

Elanco in Sydney, Australia, is seeking a Marketing Manager to lead the development and execution of brand strategies for Pet Health Therapeutics. You will oversee brand messaging, multi-channel campaigns, and customer engagement to ensure a compelling brand experience across all platforms in Australia.

You will collaborate with Sales, Digital, and Supply Chain teams to support launches and GTM plans, while guiding market research and competitor analysis to inform strategic decisions.

Qualifications

• Bachelor's Degree in marketing or related field.
• A minimum of 5 years of experience in brand management, marketing, or a related role.
• Strong expertise in B2C/B2B marketing and a deep understanding of branding principles and consumer behavior.

Responsibilities

• Develop and execute comprehensive brand strategies aligned with business objectives and market trends.
• Manage brand positioning, messaging, and identity across all marketing and communication channels to ensure consistency.
• Conduct market research and analyze consumer insights and competitor activities to drive data-informed decisions.
• Lead integrated marketing campaigns, sponsorships, and partnerships to increase brand awareness and engagement.
• Collaborate with cross-functional teams, including Sales, Digital, and Supply Chain, to support product launches and go-to-market strategies.

Skills

Brand management

Marketing strategy

Campaign management

Stakeholder influence

Budget management

ROI analysis

Market research

Education

Bachelor's Degree in marketing or related field

Job description

At Elanco (NYSE: ELAN) - it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose - all to Go Beyond for Animals, Customers, Society and Our People.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you'll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals' lives better makes life better - join our team today!

Your Role:Marketing Manager - Pet Health Theraupetics

As Brand Manager, you will lead the development and execution of brand strategies to enhance market position and drive business growth. In this role, you'll be responsible for overseeing brand messaging, integrated marketing campaigns, and customer engagement to ensure a compelling brand experience across all channels in Australia.

Your Responsibilities:

• Develop and execute comprehensive brand strategies aligned with business objectives and market trends.
• Manage brand positioning, messaging, and identity across all marketing and communication channels to ensure consistency.
• Conduct market research and analyze consumer insights and competitor activities to drive data-informed decisions.
• Lead integrated marketing campaigns, sponsorships, and partnerships to increase brand awareness and engagement.
• Collaborate with cross-functional teams, including Sales, Digital, and Supply Chain, to support product launches and go-to-market strategies.

What You Need to Succeed (minimum qualifications):

• Education: Bachelor's Degree in a relevant field or equivalent experience.
• Experience: A minimum of 5 years of experience in brand management, marketing, or a related role.
• Strong expertise in B2C/B2B marketing and a deep understanding of branding principles and consumer behavior.

What will give you a competitive edge (preferred qualifications):

• Qualifications in a Commercial, Business, or Marketing discipline.
• Proven experience managing complex, integrated marketing campaigns.
• Strong interpersonal, analytical, and presentation skills with the ability to influence stakeholders.
• Experience in budget management and ROI analysis.
• Valid driver's license.

Additional Information:

Location:Sydney, Australia

Don't meet every single requirement? Studies have shown underrecognized groups are less likely to apply to jobs unless they meet every single qualification. At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for a role but don't necessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!

Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status

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