Marketing Manager

Australian Centre for the Moving Image

Melbourne

Hybrid

AUD 91,000 - 111,000

Part time

3 days ago
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Benefits offered by this job

Complimentary tickets
Shop discounts
Cafe discounts
Wellbeing activities
Learning and development programs
Employee Assistance Program
Flexible working

Job summary

Australian Centre for the Moving Image (ACMI) in Melbourne is seeking a Marketing Manager to lead brand and marketing campaigns for our ticketed exhibitions and programs. This part-time fixed-term role (0.8 FTE) reports to the Director of Brand & Marketing and sits within ACMI's dynamic Marketing team.

The role requires a strong track record in campaign management, media buying, digital content development and data-driven decision making.

Qualifications

  • Tertiary qualification in Marketing, Arts Management or similar with performing arts marketing experience.
  • Experience marketing international seasons or tours outside Australia.
  • Proven success delivering customer-focused marketing campaigns with commercial targets.
  • Experience in above-the-line advertising/media buying, social media marketing, digital content development, publicity integration.
  • Ability to analyse market and sales data to derive insights and actions.

Responsibilities

  • Lead and manage brand and marketing campaigns for ACMI's ticketed exhibitions and programs.
  • Collaborate within a small, high-performing team to develop integrated strategies.
  • Drive audience engagement, ticket sales and brand awareness through data-driven decisions.

Skills

Marketing degree
Campaign management
Media buying
Digital content development
Data-driven insights

Education

Tertiary qualification in Marketing or Arts Management

Job description

Australian Centre for the Moving Image – Melbourne VIC

Join ACMI’s Brand & Marketing team to lead and deliver impactful marketing campaigns for major ticketed exhibitions and programs. Working collaboratively within a small, high-performing team, you’ll develop and execute integrated marketing strategies that drive audience engagement, ticket sales and brand awareness. This role suits an experienced marketing professional with a strong track record in campaign management, media buying, digital marketing, content development and data-driven decision making. Reporting to the Director of Brand & Marketing, you’ll help connect diverse audiences with Australia’s leading museum of screen culture. This part-time (0.8 FTE) fixed-term opportunity to 30 September 2027 offers a chance to work at Melbourne’s iconic Federation Square.

About ACMI

ACMI is your museum of screen culture. Watch, play, make and discover the universe of screen-based art, films, TV and videogames. Visit us in Naarm/Melbourne's Fed Square, online and on tour. Our museum attracts millions of visitors through a vibrant offer of exhibitions, screenings, commissions and festivals. ACMI's industry, education and creative incubator programs inspire and develop the next generation of screen creatives. We are a globally recognised hub that connects people, communities, technology and ideas to shape our futures. More at acmi.net.au

About the role

ACMI is seeking a Marketing Manager to execute and manage brand and marketing campaigns across ACMI's ticketed exhibitions and programs. This role forms part of ACMI's Marketing team, which includes two Marketing Managers, a Marketing Coordinator, and an Audience Development Manager. Responsibility for exhibitions and programs is shared across the two Marketing Managers, with campaigns divided according to workload, skills, and organisational priorities. Together, the team delivers ACMI's integrated marketing strategy. This is a part-time fixed term role to 30 September 2027 reporting to the Director of Brand & Marketing.

What you'll bring to the role
  • Tertiary qualification in Marketing, Arts Management or similar with performing arts marketing experience, or similar high campaign volume/ commercial marketing experience in the entertainment industry.
  • Experience in marketing international seasons or tours of performing arts or entertainment product outside of the Australian market. Desirable, but not essential.
  • Proven success in the implementation of strategic marketing campaigns that are customer focused and deliver commercial targets.
  • Experience in above-the-line advertising/media buying, social network marketing tactics, unique digital content development, the print production process, integration of publicity into a marketing campaign and all other aspects required in the delivery of complete marketing strategies.
  • Demonstrated ability to analyse market and sales data, to draw insights, develop actions and improve the effectiveness of campaigns.
What we offer
  • Part-time (0.8FTE) fixed term role until 30 September 2027. Grade 4.1 role with a starting salary of $100,894 plus super pro rata.
  • A talented, committed, and creative team of people with a passion for screen culture, technology and media, cultural diversity, and inspiring new forms of creativity in our communities. A museum and workspace that provides an exceptional space to collaborate with colleagues located in the heart of Melbourne in Federation Square (just a 5 min walk from Flinders Street station).
  • As a valued team member, you can enjoy complimentary and discounted tickets, discounts at our shop and cafe, access to wellbeing activities, learning and development programs and our Employee Assistance Program. Flexible working, including a mix of onsite and work from home days depending on your role. Visit the ACMI website to learn more about working with us.

Applications close Tuesday 10 November 2026 at 11:59pm.

Please note interviews will be held on Monday 16 November 2026.

ACMI is a museum in which new technologies are a core part of what and how we do things. We expect applicants may use Generative AI in their application. If you have chosen to utilise these tools, please let us know, together with a list of tools used.

ACMI is a child safe workplace and actively promotes the safety, wellbeing and inclusion of all children from all backgrounds. ACMI is an equal opportunity employer, committed to building an inclusive workplace that supports diverse thinking and innovation. We encourage applications from First Nations People, people of culturally diverse backgrounds, Deaf and Disabled people and people from the LGBTIQA+ community. All sectors of the community are welcome to apply.

Applicants must be an Australian Citizen, Permanent Resident or hold a valid work permit or visa. Work eligibility will be checked as part of the recruitment process.The successful applicant is required to complete reference and background checks prior to employment, including a Working with Children Check where required and National Police Check.

*Naarm is the traditional Aboriginal name for Melbourne which encompasses the traditional lands of the Kulin Nation, a collective of five Aboriginal language groups, the Wurundjeri, Boon Wurrung, Wathaurrung, Taungurung and Dja Dja Wurrung.

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