Marketing Manager

Janus Electric; Central Coast Council; On-site; AUD 120,000 - 160,000; Full time

Job summary

Janus Electric is seeking a Marketing Manager to build and run the brand and content engine behind rapid growth. You will own the brand story, content, and creative assets for web, collateral, decks, case studies, video and imagery across global and regional channels, including CRM and the company website.

You will lead content, social media, and website growth, plan and execute campaigns, and work closely with sales to align marketing with the revenue plan.

Qualifications

• Degree in marketing, communications or related field or equivalent experience.
• 4+ years in a marketing role spanning content, social and web.
• Experience running social across multiple markets and scaling a business.
• Experience upgrading a website (CMS like WordPress/Webflow) and CRM platforms.

Responsibilities

• Own the brand story and create content and assets across web, collateral, decks, case studies, video and imagery.
• Produce content for the sales team to support pipeline and shorten the sales cycle.
• Own and run social media globally and regionally with one consistent voice; plan and manage content calendar.
• Manage and upgrade the company website and CRM platform; brief and manage developers for larger builds.
• Align marketing with revenue plan and manage the marketing budget and external suppliers.

Skills

Brand storytelling

Content creation

Social media management

Editorial planning

Analytics & reporting

Education

Bachelor's degree in marketing or communications

Tools

WordPress

Webflow

Adobe Creative Suite

Canva

CRM systems

Job description

Janus Electric is revolutionising heavy transport by converting diesel trucks to electric and building a national swappable battery network. We are scaling fast, including into the United States, and need a skilled, hands-on Marketing Manager to build and run the brand and content engine behind our growth.

Reporting to the Chief Operating Officer, you will own Janus's marketing end to end: the brand story, content and creative, social media across global and regional channels, and the company website and CRM. You will build a consistent brand and content engine that supports the sales pipeline and drives the company's growth.

What You Will Do:

Content & Creative

• Own the Janus brand story and create the content and creative assets that tell it from web copy, collateral, decks, case studies, video and imagery.
• Produce content for the sales team that supports the pipeline and shortens the sales cycle.
• Keep brand, voice and messaging consistent across every channel and market.

Social Media

• Own and run all social media, globally and regionally, with one consistent voice.
• Plan, create and schedule the content calendar; publish, monitor and engage.
• Track reach, engagement and lead generation, and report on what is working.

Website

• Manage and upgrade the existing company website and the CRM platform.
• Make content and page updates, improve the site over time, and keep it current, accurate and on-brand.
• Manage any external developers or agencies engaged for larger website builds.

General

• Support the go-to-market for global expansions with market-appropriate content and campaigns.
• Work closely with sales and commercial to align marketing with the revenue plan.
• Manage the marketing budget and any external suppliers, and ensure work is delivered on time and on brand.

What You Bring:

• Strong writer and storyteller, able to turn technical product into clear, compelling content.
• Hands-on across content, social and web.
• Comfortable managing and upgrading a website (CMS, content, basic technical changes); able to brief and manage developers for larger work.
• Confident with social platforms, scheduling tools and analytics.
• Design-literate: can create or art-direct clean, on-brand assets.
• Organised and self-directed; can own the function end to end with limited supervision.
• Degree in marketing, communications or a related field, or equivalent experience.
• 4+ years in a marketing role spanning content, social and web.
• Demonstrated experience running social media across multiple markets.
• Demonstrated experience managing and upgrading a website (CMS such as WordPress, Webflow or similar) and CRM platforms.
• Experience in a scaling business, and in a technical, industrial or automotive sector, an advantage.
• Proficiency with design and content tools (e.g. Adobe Creative Suite, Canva) and marketing analytics.