Growth-Minded Digital Marketer (Remote)

KINYARA HEALTH

City of Melbourne

Hybrid

AUD 65,000 - 95,000

Full time

9 days ago

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Benefits offered by this job

Hybrid work

Anchor day in Balaclava office

Job summary

Kinyara Health in Melbourne is seeking a Digital Marketing Specialist to drive content, campaigns, website management, lead generation and performance reporting across six home care brands. You will own projects from concept to completion, write compelling web and email content, manage landing pages, support Google Ads and social campaigns, and use data to optimise outcomes.

The role offers hybrid work with one anchor day in Balaclava.

Qualifications

Strong writing and storytelling skills with ability to engage audiences.
Results-focused marketing experience driving measurable outcomes.
Attention to detail across content, campaigns and reporting.
Ability to work independently and manage multiple priorities.
Curiosity, growth mindset and willingness to learn.
Experience with websites, CMS, email marketing, CRM or social channels.
Commercial awareness and ability to link marketing to growth.
Proactive attitude with a can-do approach.
Team-oriented and collaborative across brands.

Responsibilities

Own projects from start to finish, delivering marketing activities on time and to a high standard.
Create compelling content for websites, blogs, emails and social channels.
Manage website content, landing pages and digital assets.
Support planning, coordination and review of campaigns across multiple brands.
Assist with lead generation and CRM initiatives.
Monitor campaign performance and provide insights to optimise outcomes.