Growth-Focused Performance Media Manager

Bellroy; Canberra; In loco; AUD 120.000 - 180.000; Tempo pieno

Descrizione del lavoro

Bellroy is seeking a data-driven Paid Media Lead based in Melbourne to translate growth strategy into excellence in paid media execution. You’ll plan, optimize, and manage global campaigns across Google, Meta, and programmatic channels, with CAC and profitability as primary metrics.

You’ll work cross-functionally with Brand, Creative, Analytics, and Data Science, shaping framework and infrastructure while mentoring the team to raise capability and impact.

Competenze

• Deep hands-on expertise in Google Ads including Search, Performance Max, and YouTube.
• Structured management of Meta campaigns with testing and audience segmentation.
• Focus on CAC, profitability, and incremental impact beyond ROAS.
• Experience with programmatic buying and DSP platforms (The Trade Desk, DV360); CTV is a plus.
• Proficiency in GA4 for attribution, tracking, and audiences.

Mansioni

• Translate growth strategy into paid media execution.
• Plan and optimize paid media mix for global campaigns.
• Collaborate with Brand, Creative, Analytics, and Data Science teams.
• Write performance-informed briefs and give actionable feedback.
• Lead and develop the paid media team.

Conoscenze

Google Ads

Meta Ads

Programmatic

GA4

Creative Briefing

Team Leadership

Strategy

Cross-functional Collaboration

Growth Marketing

Formazione

Bachelor's degree

Strumenti

The Trade Desk

DV360

CTV/Video

Descrizione del lavoro

Bellroy is seeking a data-driven Paid Media Lead based in Melbourne to translate growth strategy into excellence in paid media execution. You’ll plan, optimize, and manage global campaigns across Google, Meta, and programmatic channels, with CAC and profitability as primary metrics.

You’ll work cross-functionally with Brand, Creative, Analytics, and Data Science, shaping framework and infrastructure while mentoring the team to raise capability and impact.