Director Product Marketing

Janus Henderson; Sydney; Hybrid; AUD 110,000 - 140,000; Full time

Job summary

Janus Henderson Group in Sydney is seeking a Marketing professional to develop and execute the marketing strategy for assigned product sets, partnering with client portfolio managers to tell compelling product stories.

You will create and oversee production of new marketing content, collaborate with product specialists, distribution and compliance, and help shape a digital and channel marketing strategy while aligning with regulatory requirements in Australia.

Qualifications

• Experience creating product stories for financial instruments.
• Ability to manage multiple projects with tight deadlines.
• Strong collaboration with cross-functional teams.
• Knowledge of Australian regulatory environment.

Responsibilities

• Develop and execute marketing strategy for assigned product sets.
• Collaborate with portfolio managers to craft product stories.
• Produce marketing content including webpages, brochures, and videos.
• Coordinate with compliance, design, and channel marketing.
• Maintain consistency of messaging across materials.
• Support distribution strategy for product content.
• Engage in cross-functional projects on regulatory changes.

Skills

Investment product knowledge

Project management

Interpersonal communications

Financial markets knowledge

Regulatory awareness

Tools

PowerPoint

Word

Excel

Job description

A career at Janus Henderson is more than a job, it’s about investing in a brighter future together.

Our Mission at Janus Henderson is to help clients define and achieve superior financial outcomes through differentiated insights, disciplined investments, and world-class service. We will do this by protecting and growing our core business, amplifying our strengths and diversifying where we have the right.

Our Values are key to driving our success, and are at the heart of everything we do:

Clients Come First - Always | Execution Supersedes Intention | Together We Win | Diversity Improves Results | Truth Builds Trust

If our mission, values, and purpose align with your own, we would love to hear from you!

Your opportunity

• Develop and execute on marketing strategy for assigned product sets
• Partner with client portfolio managers to create compelling product stories for assigned product sets
• Create and oversee production of new product marketing content (e.g. webpages, sales aids, videos, product brochures); Collaborate closely with product specialists, investment writing, distribution, design, compliance and channel marketing to produce high quality and effective marketing materials
• Partner with channel marketing to influence a distribution strategy for product content including email, web, print, etc.
• Develop and execute on strategy for an effective and efficient system of product collateral that aligns to each distribution channel’s sales process and client journey
• Represent for the team in major business and regulatory change cross-functional projects, including driving implementation strategy and execution
• Govern consistency of master messaging and data reporting across product marketing materials, performance communications and webpages
• Partner with the web team to enhance/maximize digital marketing and digital client experience
• Research and understand competitors to enhance knowledge and incorporate industry best practices into our strategy and materials
• Carry out other duties as assigned

What to expect when you join our firm

• Hybrid working and reasonable accommodations
• Paid volunteer time to step away from your desk and into the community
• Support to grow through professional development courses, tuition/qualification reimbursement and more
• Maternal/paternal leave benefits
• Complimentary subscription to Headspace – the mindfulness app
• Corporate membership to ClassPass and other health and well-being benefits
• All employee events including networking opportunities and social activities

Must have skills

• Investment product knowledge and story building expertise required
• Excellent project management capability; Ability to concept, direct and execute strategic projects from start to finish
• Excellent interpersonal and customer service skills with ability to work across all levels of the organization
• Strong understanding of financial marketplace and distribution process, including in-depth knowledge of how products are priced, packaged, and positioned across varying channels
• Ability to manage and prioritize multiple projects simultaneously
• Ability to work under pressure and to tight deadlines
• Strong understanding of and ability to interpret and chart financial data
• Analytical mindset with experience in market research and competitive analysis to inform product positioning
• Thorough understanding of industry compliance requirements and broad knowledge of regulatory environment in Australia
• Strong Microsoft PowerPoint, Word and Excel skills, with comfort using marketing, workflow and collaboration platforms
• Excellent verbal and written communications skills

Nice to have skills

• Experience working with multiple asset classes and vehicle types
• Experience championing automation and process improvement
• Innovate using LLM and other AI tools to create more efficient and effective marketing
• Knowledge of financial markets, financial markets function and the impact of economic figures and national/regional/global events on markets

Supervisory responsibilities

No

Potential for growth

• For those in scope of Knowledge & Competence (MiFID II)
• Knowledge of financial markets, financial markets function and the impact of economic figures and national/regional/global events on markets
• Understanding of issues relating to market abuse and anti-money laundering
• Annual attestation

You will be expected to understand the regulatory obligations of the firm, and abide by the regulated entity requirements and JHI policies applicable for your role.