Digital Marketing Coordinator - Broadbeach, QLD

Ignite Travel Group; Gold Coast City; On-site; AUD 55,000 - 75,000; Full time

Benefits offered by this job

Travel discounts

Health & wellbeing programs

Beachfront office Broadbeach

Social events

Volunteer leave

Sweet rewards program

Job summary

Ignite Travel Group is seeking a Digital Marketing Coordinator to join our fast-paced team. You’ll help maintain and enhance a portfolio of travel brand websites, support content delivery, reporting, and marketing campaigns while learning digital best practices under the Digital Marketing Manager.

You’ll manage web content, QA checks, QR code reporting using Bitly and GA4, assist SEO initiatives, coordinate copy briefs for new resorts and partner content, and contribute to EDMs and paid

Qualifications

• 1–2 years in marketing or digital marketing.
• Experience updating website content.
• Familiar with GA4 and Bitly for reporting.
• Exposure to EDM and digital campaigns.

Responsibilities

• Manage workflow of web pages and travel packages across brand websites, ensuring content is delivered on time and on brand.
• Build, update, and publish website content with imagery.
• Conduct website QA checks for content accuracy, categorisation, functionality, and UX.
• Generate and manage QR codes; produce weekly performance reports using Bitly and GA4.
• Assist with reviewing website and campaign performance; support SEO and website health initiatives.
• Coordinate copy briefs for new resorts, cruise lines, and partner content.
• Support EDM creation, paid advertising, and ensure consistency across digital marketing channels.
• Contribute to a safe, inclusive, and accessible work environment for the team.

Skills

Marketing experience

Website content updates

GA4 reporting

Bitly reporting

SEO awareness

EDM creation

Team collaboration

Attention to detail

Job description

We're looking for a Digital Marketing Coordinator to join a fast-paced digital marketing team and play a key role in maintaining and enhancing a portfolio of travel brand websites. This is an exciting opportunity for someone with early marketing experience who is ready to build their digital expertise while supporting website performance, content delivery, reporting, and marketing campaigns. Working closely with the Digital Marketing Manager, you'll help ensure digital content is accurate, engaging, and delivered on time. You'll also contribute to website improvements, automation initiatives, and broader digital marketing activities across the business.

A day in the life:

• Manage the workflow of web pages and travel packages across multiple brand websites, ensuring content is delivered on time and on brand
• Build, update, and publish website content, including selecting, resizing, and uploading engaging imagery
• Conduct regular website QA checks to ensure content accuracy, correct categorisation, functionality, and user experience
• Generate and manage QR codes and produce weekly performance reporting using Bitly and GA4
• Assist with reviewing website and campaign performance and support SEO and website health improvement initiatives
• Coordinate copy briefs for new resorts, cruise lines, and partner content as required
• Support EDM creation, competitions, paid advertising activities, and ensure consistency across digital marketing channels
• Contribute to a safe, inclusive, and accessible work environment where all Flighties feel welcomed, respected, and supported to thrive

Who you are:

• 1 to 2 years' experience in a marketing or digital marketing role to hit the ground running
• Experience updating and maintaining website content
• QR code process management and reporting (system and manual)
• Exposure to EDM creation and digital campaign activities
• Experience using GA4, Bitly, or similar reporting tools and advanced technical skills
• Strong attention to detail and ability to manage multiple priorities
• Excellent written and verbal communication skills
• A proactive, solutions-focused mindset with a willingness to learn
• The ability to thrive in a fast-paced, dynamic team environment
• An interest in website optimisation, SEO, and digital marketing best practices
• Strong technical aptitude and confidence learning new systems and automation processes

What you'll enjoy:

• Ongoing skills development
• Catapult your career across a network of brands and businesses in an evolving industry
• Say no to full price! Nab discounts on travel and more thanks to our sweet rewards program
• Access to industry leading health and well - being programs and financial advisors
• Set up shop in a swanky beachfront office in Broadbeach
• Enjoy social events to promote networking, celebration of wins, and sometimes just for fun!
• Take volunteer leave as part of giving back to the local community
• #IGNT