Digital Marketing and Creative Manager

Raise; Sydney; Hybrid; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Salary packaging available

Hybrid role

Job summary

Raise seeks an experienced Digital Marketing & Creative Manager to lead digital marketing, design and brand activity. You will drive campaigns, content creation and performance insights across key audiences to grow awareness, engagement and donations.

You will manage creative production, optimise the website and mentor teams, while collaborating with internal stakeholders and external agencies to deliver compelling, mission-driven outcomes.

Qualifications

• Significant experience in a similar role spanning graphic design, brand management, digital marketing and campaign delivery.
• Advanced proficiency in Adobe Creative Cloud, including InDesign, Photoshop and Illustrator.
• Experience managing websites and CMS platforms, with strong knowledge of SEO, SEM, email marketing and marketing automation.

Responsibilities

• Plan, deliver and optimise integrated digital marketing campaigns to attract mentors, mentees, donors, partners and supporters.
• Lead SEO, SEM, paid digital, audience segmentation, campaign testing and retargeting to improve reach, conversion and ROI.
• Maintain and enhance the Raise website, using data to improve user experience, accessibility, visibility and conversion.
• Lead creative development and produce high-quality digital and print assets while safeguarding Raise’s visual brand identity.
• Translate impact data and stories into compelling content, proposals and supporter materials.
• Manage end-to-end creative and digital projects with internal and external partners.

Skills

Storytelling

Brand management

Campaign delivery

Analytical capability

Stakeholder management

Tools

Adobe Creative Cloud

InDesign

Photoshop

Illustrator

CMS platforms

SEO

SEM

Email marketing

Marketing automation

Google Analytics

Google Search Console

Meta Ads

LinkedIn Ads

Job description

• Help Raise reach more young people, mentors, donors and supporters through impactful digital marketing, engaging content and compelling storytelling.
• Be part of a dynamic, fast-paced organisation delivering best-practice youth mentoring to over 2,000 at-risk young people across Australia
• Permanent full-time - Salary packaging available
• Hybrid role (home office + Sydney office)

At Raise, we exist to help young people. We do one thing, and we do it really well—youth mentoring.

Our best-practice, early intervention mentoring program is proven to create lasting impact. By matching trained and trusted volunteer mentors with teenagers who need extra support, we help young people feel heard, valued, and hopeful for the future.

Operating in over 180 high schools across Australia, we provide life-changing mentoring to more than 2,000 young people every year.

Join our passionate village of people dedicated to making a difference. At Raise, you’ll work in a flexible, positive, and collaborative environment where your contributions have a real impact.

About the Role

We’re looking for an experienced and creative Digital Marketing & Creative Manager to lead Raise’s digital marketing, creative design and brand activity.

This role combines strong creative capability with digital marketing expertise and performance insights to grow awareness, engagement and conversion across our key audiences. You’ll work across campaigns, digital channels, website optimisation, visual storytelling and brand to bring Raise’s mission and impact to life.

Key responsibilities include:

• Plan, deliver and optimise integrated digital marketing campaigns to attract mentors, mentees, donors, partners and supporters
• Lead SEO, SEM, paid digital, audience segmentation, campaign testing and retargeting to improve reach, conversion and return on investment
• Maintain and enhance the Raise website, using audience and performance data to improve user experience, accessibility, visibility and conversion
• Lead creative development and produce high-quality digital and print assets while acting as custodian of Raise’s visual brand identity
• Translate impact data, youth mentoring stories and organisational priorities into compelling visual content, proposals, presentations and supporter materials
• Manage end-to-end creative and digital projects, collaborating with internal stakeholders, external suppliers, agencies and creative partners

As a Youth Safe organisation, all roles at Raise contribute to maintaining safe and supportive environments for young people. This includes upholding our Youth Safety Code of Conduct, maintaining appropriate professional boundaries, and actively supporting the safety and wellbeing of young people in all interactions.

About you

You are an experienced digital marketer and creative professional with a strong eye for design, storytelling and brand excellence, and a passion for purpose-driven work.

You bring:

• Significant experience in a similar role spanning graphic design, brand management, digital marketing and campaign delivery
• Advanced proficiency in Adobe Creative Cloud, including InDesign, Photoshop and Illustrator
• Experience managing websites and CMS platforms, together with strong knowledge of SEO, SEM, email marketing and marketing automation
• Experience developing or supporting digital advertising across platforms such as Meta, Google and LinkedIn
• Strong analytical capability, with experience using campaign and website performance data and tools such as Google Analytics and Google Search Console
• Strong visual communication, storytelling, stakeholder and project management skills, with the ability to turn strategy, data and audience insights into effective creative solutions

Most importantly, you are inspired by Raise’s mission and thrive in a fast-paced, collaborative environment where your work directly impacts young people’s lives.

Our Values

At Raise, we have six values that guide everything we do:

• Be Courageous – we are imaginative, driven, progressive, confident
• Show Heart – we are kind, passionate, sincere, empathetic
• Give Respect – we believe in acceptance, equity, inclusivity
• Apply Integrity – we operate with authenticity, accountability, transparency
• Bring Vitality – we are positive, fun, energetic, inspiring
• Deliver Excellence – we are evidence-based, responsive, consistent, experts in our industry

Diversity, Inclusion and Accessibility

At Raise Foundation, we’re committed to creating safe, inclusive and empowering spaces — for young people, mentors, employees and our wider community.

We welcome and value people of all ages, genders, cultural and linguistic backgrounds, people with disability (both seen and unseen), Aboriginal and Torres Strait Islander peoples, people from all social classes, and those diverse in gender identity and sexual orientation. We recognise and respect all differences in people and believe that lived experience from marginalised communities brings essential perspectives and diversity of thought. This is not only critical to building a fair and equitable workplace but also strengthens our ability to fulfil our purpose — to improve the social and emotional wellbeing of young people — by connecting them with trusted and trained mentors across Australia.

Raise is proud to be an equal opportunity employer that encourages flexible work arrangements and is committed to creating an environment where all employees feel respected, supported and able to thrive.

Raise is committed to creating an inclusive and accessible recruitment process. If you have any questions about your application or require adjustments at any stage of the recruitment process, please contact us at [e-mail] using the subject line: Digital Marketing and Creative Manager enquiry via EthicalJobs.