Digital Director

Publicis Groupe Holdings B.V; Sydney; On-site; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Wholeself program

Marcel AI platform access

Marcel Classes learning

Career Conversations

Diversity & Inclusion committees

Birthday leave & flexible holidays

Work Your World travel flexibility

Job summary

Publicis Groupe ANZ is seeking a commercially minded Digital Client Director to lead growth for APEX, own client and agency partnerships, and deliver measurable digital outcomes. You'll manage and develop a high performing team, influence agency strategy across ANZ, and drive a sales led approach to build pipeline and deliver revenue growth.

This role is perfect for a commercially minded media planning professional who wants to take the next step in their career and build strategic partnerships

Qualifications

• Strong foundation in media planning and agency partnerships.
• Proven experience in senior account management or related roles.
• Ability to lead agency-facing initiatives and drive revenue targets.
• Strategic thinker with strong digital knowledge and stakeholder management.
• Hands-on experience with Salesforce and programmatic platforms.

Responsibilities

• Lead strategy and execution of digital engagement initiatives for APEX in ANZ.
• Manage and grow relationships with agency partners and key clients.
• Lead a team, mentor staff, and elevate agency engagement.
• Own new business development: build pipeline, pitches, and close deals.
• Sell APEX products (programmatic, OOH, content, influencer, YouTube, etc.).
• Oversee campaign activation, performance tracking, and post-campaign analysis.

Skills

Media planning

Agency management

Commercial mindset

Strategic thinking

Communication

Sales leadership

Tools

Salesforce

DV360

The Trade Desk

Yahoo

Epsilon

Job description

Company description

Publicis Groupe is a world leader in marketing communication and digital business transformation driven through the alchemy of data, creativity, media, and technology. Our connected platform of companies and capabilities is more than an operational framework — it’s a cultural model we've built to unite our people in a collaborative way of thinking and working.

PMX (Publicis Media Exchange) is the central investment practice for Publicis Media. We’re all about smarter investment - leveraging scale, marketplace innovation, deeper partnerships and intelligence to deliver growth. Our expanding, passionate team champions Publicis Groupe solutions including Precision (programmatic excellence), APEX (innovative investment opportunities) and strategic Partnerships with key vendors. Join us and help shape the future of digital investment across the Groupe.

APEX is an innovative, disruptive investment solution designed to create unique opportunities that deliver real business benefits. The APEX team specialises in digital strategy and activation across media, programmatic and data-driven solutions - working with leading brands and the best media agencies across ANZ.

Overview

We’re looking for a commercially minded Digital Client Director to lead growth for APEX, own client and agency partnerships, and deliver measurable digital outcomes. You'll manage and develop a high performing team, influence agency strategy across ANZ, and drive a sales led approach to build pipeline and deliver revenue growth.

This role is perfect for a commercially minded media planning professional who wants to take the next step in their career and build strategic partnerships with leading media agencies.

What you’ll do

• Lead strategy and execution of digital engagement initiatives across the APEX team, ensuring alignment with wider PMX objectives.


• Manage and grow relationships with agency partners (ANZ agency patch) and key clients - be the trusted digital expert.


• Lead a team, mentor, set clear expectations, and elevate their agency engagement.


• Own new business development: build pipeline, develop compelling proposals and pitches, and close digital deals.


• Sell APEX’s suite of products (programmatic, OOH, content, influencer, YouTube, Connected ID, and more).


• Oversee campaign activation, performance tracking and post-campaign analysis - ensure delivery against KPIs.


• Use Salesforce to manage leads, pipeline and revenue tracking.


• Collaborate with Programmatic and Social teams, PMX Product & Strategy Leads, and APEX Ops to deliver seamless campaigns.

Who we’re looking for

To be successful in this role, you'll have a strong foundation in media planning, a commercially minded approach and proven experience in senior account management or a related role, with the ability to successfully lead agency-facing initiatives. You are commercially driven and have a strong track record of hitting revenue targets and building pipeline. You’ll have a Strong digital knowledge and are a strategic thinker; comfortable interrogating media plans and adding APEX value.

This role works closely with agency staff at all levels, so it’s important that you are a confident communicator and can influence at all levels: from junior agency AMs to senior stakeholders internally and externally.

Hands-on experience with Salesforce, DV360, The Trade Desk, Yahoo, Epsilon or social platforms is a plus.

Why this is a great opportunity

You’ll build strategic partnerships with our media agencies and brands, leveraging PMX's proprietary products and innovative solutions to deliver meaningful commercial outcomes . Fast learning curve: exposure to programmatic, social, OOH, content and Connected ID solutions and real career progression within PMX and Publicis Groupe

Additional information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.


• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — \"working your way with us.\"


• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.


• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.


• A culture of open feedback and support to reach your goals through our Career Conversations program.


• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.


• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.


• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.


• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.


• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.


• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/


• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

#LI-ES1