Digital Designer — D2C, CRM & Campaigns

Cheil Australia; Sydney; Hybrid; AUD 70,000 - 110,000; Full time

Job summary

Cheil Australia is seeking a Digital Designer who combines strong design craft with practical delivery across web, social, eDM, CRM and D2C. You’ll lead design and prototyping in Figma, create scalable design systems, and produce high‑quality imagery in Photoshop, collaborating with developers, account teams and clients to translate ideas into executable digital experiences.

This hybrid role is based at Sydney Olympic Park HQ, balancing brand expression with customer experience and conversion.

Qualifications

• 3-5 years experience in a digital, creative or integrated agency environment.
• Expert proficiency in Figma, including prototyping, component libraries, auto-layout, design systems and developer handover.
• Qualification in graphic design, digital design, visual communication or a related field.
• Expert proficiency in Photoshop, including image manipulation, retouching, compositing, product integration and creation of polished campaign and product imagery.
• Strong working knowledge of the broader Adobe Creative Suite, particularly Illustrator and After Effects.
• Demonstrated experience designing for web and D2C environments, with a strong understanding of responsive design principles and conversion-focused customer experiences.
• Ideally, hands-on experience designing CRM and eDM creative, including lifecycle, promotional and always-on communications across customer journeys.
• Experience producing social, CRM/eDM and digital campaign assets at scale, with the ability to work efficiently across multiple formats and specifications.
• Working knowledge of front-end considerations; HTML/CSS awareness is advantageous but not essential.
• A portfolio demonstrating equally strong Figma and Photoshop craft, digital design range and the ability to work across both concepting and production.
• Digitally curious and always across what is new in platforms, tools, design trends and emerging creative technology.
• Detail-oriented and quality-driven, with a systems mindset; thinks about how design scales, not just how it looks.
• A strong collaborator and clear communicator who works comfortably with creative, account management, production and technical teams.

Responsibilities

• Concept and execute digital design solutions across web, D2C, CRM/eDM, social and digital out-of-home formats.
• Contribute to digital concepting and campaign development alongside art directors and copywriters, bringing ideas from initial creative thinking through to polished execution.
• Produce social and digital campaign assets across multiple formats, adapting master creative efficiently and accurately while maintaining design integrity.
• Support the rollout and adaptation of digital assets across required formats and specifications.
• Apply light retail and in-store digital design as required, including digital signage, retail screens and POS digital formats.
• Lead design and prototyping in Figma, producing work that is both creatively compelling and developer-ready.
• Create and maintain design systems, component libraries and digital brand frameworks within Figma.
• Use auto-layout, reusable components and scalable design principles to improve consistency and efficiency across high-volume digital work.
• Use Photoshop as an equally core design tool, creating high-quality campaign imagery and digital assets across D2C, CRM, social and broader digital channels.
• Undertake image manipulation, retouching, compositing, product integration and creation of polished campaign and product imagery.
• Develop and deliver assets for WebOps and D2C environments, with an understanding of responsive design, customer journeys, conversion-focused experiences and how design translates into front-end build.
• Design CRM and eDM creative across customer journeys, including promotional, lifecycle and always-on communications, with an understanding of modular and scalable design.
• Create digital work that balances brand expression, customer experience, commercial objectives and conversion requirements.
• Collaborate with developers to ensure design intent is maintained through to final build, providing clear handover files and specifications.
• Work closely with art directors, copywriters, account management, production and client stakeholders to keep work moving and deliver against agreed timelines

Skills

Figma proficiency

Prototyping

Digital design

Design systems

Collaboration

Attention to detail

Education

Graphic design degree or related field

Tools

Figma

Photoshop

Adobe Creative Suite

Illustrator

After Effects

Job description

Cheil Australia is seeking a Digital Designer who combines strong design craft with practical delivery across web, social, eDM, CRM and D2C. You’ll lead design and prototyping in Figma, create scalable design systems, and produce high‑quality imagery in Photoshop, collaborating with developers, account teams and clients to translate ideas into executable digital experiences.

This hybrid role is based at Sydney Olympic Park HQ, balancing brand expression with customer experience and conversion.