Digital Account Manager

Ogilvy; City of Melbourne; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

16 weeks paid parental leave

Leading AI tools (WPP Open)

Inclusive culture

Career development

Extra time off

Wellbeing support

Employee Assistance Program

Referral bonuses

perkSPACE discounts

Job summary

Ogilvy Melbourne is seeking an experienced Account Manager with 4+ years in digital marketing and martech to lead strategic campaigns for Australia’s retailers. You will manage client relationships, oversee end-to-end email campaigns, and collaborate across teams to deliver measurable business impact.

This role sits within Ogilvy One, offering opportunities across a global network focused on customer engagement, data-driven creativity and integrated campaigns.

Qualifications

• Strong stakeholder management to deliver outcomes.
• Solid understanding of marketing technology and digital marketing.
• Experience overseeing campaigns end to end.
• Familiarity with email campaigns and lifecycle communications.
• Strong communication and presentation skills.
• Team player with ability to collaborate across teams.

Responsibilities

• Lead key client accounts and manage all account services.
• Oversee financials, scoping opportunities, SOWs/MSAs, invoicing and reports.
• Nurture relationships with clients and organize regular meetings.
• Coordinate and deliver small to medium marketing projects and campaigns.
• Escalate and resolve issues to protect client relationships.
• Capture business requirements in workshops and inform new opportunities.
• Resource accounts effectively and manage team workload.
• Maintain knowledge of Ogilvy One offerings to identify opportunities.

Skills

Stakeholder management

Digital marketing

Martech

Campaign management

Email marketing

Client relationships

Job description

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity—innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Business unit: Ogilvy One

Location: Melbourne

ABOUT THE ROLE:

We’re seeking an experienced Account Manager with 4+ years of experience in digital marketing and martech.

You will help clients connect with their customers using innovative and strategic digital campaign solutions, across both customer loyalty and acquisition campaigns, with a focus on end-to-end email campaign management.

You will handle the day-to-day administration of your client accounts, including internal and client WIPs, workflow control, meetings, minutes, estimates, and records, while developing a thorough understanding of your client’s business needs and offering strategic recommendations on digital campaigns.

In this opportunity, you will get to work with some of Australia’s most-loved retail brands.

WHAT YOU'LL DO:

• Manage multiple key client accounts, owning all aspects of account services
• Own the financial and contractual nature of the assigned accounts, including scoping of new opportunities, creating and reviewing SOWs, MSAs & change requests, invoicing and burndown reports, ensuring prosperous financial health across accounts
• Nurture and grow the relationships within the assigned accounts, ensuring frequent contact with key clients, in-person meetings and social gatherings
• Project management of small to medium projects/retainers, owning the coordination and completion of project timelines, resourcing, delivery, change requests, budget, and perform agile ceremonies as required
• Be the escalation point of contact, ensuring problems are solved efficiently and with minimal impact to the client relationship, internal team and quality of work
• Conduct/assist workshops and discovery sessions to capture business and functional requirements of assigned accounts, to inform new opportunities and the scoping of identified opportunities
• Manage the resourcing of accounts, ensuring accounts are adequately and efficiently resourced
• Maintain and demonstrate a sound knowledge of Ogilvy One’s range of technical, strategic and campaign service offerings, to answer client enquiries and to proactively seek new opportunities by identifying accounts' needs within Ogilvy One’s service offerings
• Build and maintain relationships across platform partners (e.g. Martech Account Executives) to share knowledge and seek new opportunities
• Lead the end-to-end execution of marketing campaigns (primarily email marketing), including creative development, strategic guidance, quality assurance, deployment, and reporting

WHAT YOU'LL BRING:

• Demonstrated experience with strong stakeholder management to deliver successful outcomes
• Solid understanding of marketing technology and digital marketing
• Experience in overseeing and managing campaigns end to end
• Familiarity with digital campaigns, including email campaigns and lifecycle communications
• Comfortable presenting campaign findings to stakeholders to drive continuous improvement
• Strong ability to triage and work with both internal and external stakeholders to ensure outcomes
• Strong organisation and project management skills
• Excellent written and verbal communication skills with attention to detail
• Exceptional relationship-building skills and a team player mentality
• Be comfortable with simplifying complex technical strategies and requirements to nontechnical stakeholders
• Experience identifying opportunities to add value to existing tech stacks

ABOUT OGILVY ONE

Ogilvy One is the customer experience and engagement arm of Ogilvy, specialising in building valuable relationships by design.

For 25 years, we've transformed business challenges into human-centric solutions that drive long-term customer value, always putting creativity at the heart of our approach. Across Ogilvy’s global network of 120+ offices, we combine creativity, data, and AI to craft personalised brand experiences that connect with customers on a deeper level.

With over 4,000 specialists bringing expertise in creative, strategy, data, media, and technology, supported by a network of technology hubs powered by Verticurl, we deliver integrated solutions that help brands thrive in the age of personalisation.

WHY YOU'LL LOVE OGILVY

• Global opportunities – Access career pathways, projects and connections across the Ogilvy and WPP network.
• 16 weeks paid parental leave – Gender-neutral leave for all parents and caregivers.
• Leading AI tools – Exclusive access to WPP Open, our global AI platform.
• Inclusive culture – A workplace where everyone can belong and thrive.
• Career development – Personalised growth plans, coaching and ongoing learning opportunities.
• Extra time off – Birthday leave, Summer Fridays and loyalty leave.
• Wellbeing support – Health and fitness discounts, wellbeing programs and mindfulness resources.
• Employee Assistance Program – Free, confidential counselling support.
• Recognition and rewards – Celebrating great work and long-term contribution.
• Referral bonuses – Earn rewards for introducing great talent.
• Exclusive discounts – Savings on major brands through perkSPACE

At Ogilvy, inclusivity is essential to our success. We're committed to building a workplace that embraces various perspectives, experiences, and backgrounds, knowing that diverse teams drive more impactful work.

We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, Māori, people with disabilities, diverse cultural and linguistic backgrounds, all ages, genders, sexual orientations, gender identities and expressions, nationalities, and family structures.

We believe everyone thrives when they can be themselves. We provide equal opportunities and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to reach their full potential.

If you require any accessibility adjustments during the recruitment process, please let us know at [e-mail]

#LI-CO1

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [e-mail]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.