Creative Lead

Who in the Zoo Recruitment; Sydney; On-site; AUD 120,000 - 170,000; Full time

Job summary

Who in the Zoo Recruitment is supporting a fast-growing Australian luxury fragrance and beauty brand to recruit an experienced Creative Lead to guide and execute their visual strategy.

This hands-on role covers concept development, shoots, and premium content across digital, retail, social and trade channels, shaping campaigns from moodboards to final delivery.

Qualifications

• Proven experience in creative leadership or senior design.
• Strong portfolio of original campaign concepts.
• Experience in fragrance, beauty, luxury or lifestyle.
• Advanced skills in Adobe Creative Suite and Figma.

Responsibilities

• Develop fresh campaign concepts from briefs to visual ideas.
• Lead campaign development from moodboards to final execution.
• Art direct photography and video campaigns for product launches.
• Plan shoots, coordinate with photographers, locations and partners.
• Manage shoot budgets and ensure on-brand final assets.
• Edit video content and perform image retouching and color work.
• Deliver assets across ecommerce, social, paid, email, retail and print.
• Coordinate timelines and approvals to meet deadlines.

Skills

Creative leadership

Art direction

Senior design

Adobe Creative Suite

Figma

Photoshop

Video editing

Premiere Pro

Photography direction

Stakeholder management

Project management

Budget management

Tools

Adobe After Effects

Job description

We’re working with a fast-growing Australian luxury fragrance and beauty brand to find an experienced Creative Lead to join their growing team.

This is a highly hands-on creative role for someone who loves taking an idea from concept through to execution. You’ll play a key role in shaping the visual direction of campaigns, leading shoots and creating premium photography, video and design assets across digital, retail, social and trade.

The Role

Working closely with the senior marketing and creative team, you’ll:

• Develop fresh campaign concepts and translate marketing briefs into strong visual ideas.
• Lead campaign development from moodboards and storyboards through to final execution.
• Art direct photography and video campaigns, including major product launches and key seasonal moments.
• Plan and coordinate photoshoots, working with photographers, videographers, locations, props and production partners.
• Manage shoot budgets of approximately $50K–$150K.
• Oversee creative execution on set, ensuring the final imagery reflects the campaign vision and brand identity.
• Create campaign assets across e-commerce, social, paid media, email, retail and print.
• Be hands-on with image retouching, colour correction, compositing and packshots.
• Edit video content, including sequencing, colour grading, sound and final exports.
• Work closely with Digital, Marketing, Trade and external creative partners to deliver campaigns across multiple channels.
• Manage timelines, approvals and final asset delivery, ensuring everything is delivered accurately and on time.

About You

We’re looking for a creative thinker who is equally comfortable concepting an idea and getting hands-on with the execution.

You’ll ideally have:

• Proven experience in creative leadership, art direction or senior design.
• A strong portfolio showcasing original campaign concepts and high-quality visual execution.
• Experience within fragrance, beauty, luxury, fashion or lifestyle.
• Advanced skills across Adobe Creative Suite and Figma.
• Strong Photoshop and image retouching skills.
• Professional video editing experience, ideally using Premiere Pro or similar.
• Experience planning and producing photography and video shoots from brief through to post-production.
• Excellent visual judgement and a strong understanding of photography, lighting and videography.
• Strong communication and stakeholder management skills.
• Excellent organisation and the ability to manage multiple projects and deadlines.
• A hands-on, collaborative approach and the confidence to bring fresh ideas to the table.

Experience with shooting content yourself and an established network of photographers, videographers and production contacts would be a bonus.

Why Join?

This is an exciting opportunity to join a growing, design-led Australian brand and have genuine creative influence across its campaign work. You’ll have the opportunity to shape how the brand shows up visually, working across major launches and high-profile creative campaigns.