Chief Digital Growth & Customer Experience (Ecommerce)

USA; Geelong; On-site; AUD 171,000 - 257,000; Full time

Benefits offered by this job

50% off Cotton On Brand Products

Career growth across 7 Brands

Wellness support 24/7

Discounts for you and your family

Job summary

Cotton On is seeking a high-impact digital leader to accelerate the USA business, driving ecommerce performance, customer growth and digital innovation across paid media, CRM, loyalty, analytics and brand.

You will lead a talented team, shape growth strategy, and partner with Brand, Creative and Merchandise to deliver seamless customer journeys and strong commercial outcomes in a fast‑growing market.

Qualifications

• Proven experience leading ecommerce and digital growth within a retail, fashion or consumer brand.
• Deep expertise in growth marketing, customer acquisition, retention and lifecycle strategies.
• Strong track record of scaling online revenue and delivering sustainable growth.
• Commercial acumen with a customer-first mindset.
• Experience leading high-performing teams and influencing cross-functional stakeholders.
• Passion for using data, insights and experimentation to unlock growth opportunities.

Responsibilities

• Drive ecommerce performance, customer growth and digital innovation across the USA market.
• Lead across paid media, CRM, loyalty, digital trading and customer experience.
• Collaborate with Brand, Creative and Merchandise to deliver connected customer journeys and commercial outcomes.

Skills

Ecommerce growth

Growth marketing

Customer acquisition

Lifecycle marketing

Team leadership

Data-driven decision making

Cross-functional collaboration

Job description

Cotton On is seeking a high-impact digital leader to accelerate the USA business, driving ecommerce performance, customer growth and digital innovation across paid media, CRM, loyalty, analytics and brand.

You will lead a talented team, shape growth strategy, and partner with Brand, Creative and Merchandise to deliver seamless customer journeys and strong commercial outcomes in a fast‑growing market.