Brand Marketing Coordinator — Campaigns, PR & Events

ARC'TERYX; Melbourne; On-site; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Generous discounts across Arc’teryx

Paid parental top-up program

Annual flu injections and skin checks

Quarterly outdoor team activities

Access to development programs

Access to a local gear library

Barista on-site every Wednesday

Job summary

Arc’teryx is seeking a Brand Marketing Co-ordinator to plan, coordinate and execute brand communications and integrated campaigns across Australia and New Zealand. You will work with the brand and creative teams to manage campaign timelines, briefs, assets and approvals, ensuring consistent delivery to a high standard.

You will support the PR and media activities, coordinate product seeding, events and activations, and build performance reports across channels.

Qualifications

• Degree in Marketing, Business, Communications or related discipline.
• Experience in brand marketing, marketing coordination or campaign delivery.
• Excellent written and verbal communication and ability to manage multiple projects.

Responsibilities

• Support the Brand Comms team with campaign planning, from briefs and timelines to channel and asset requirements.
• Drive campaign execution day to day, keeping actions moving and flagging risks early.
• Coordinate campaign rollout across digital, social, PR and retail so every touchpoint lands on time and on brand.
• Coordinate PR activity and product seeding, including samples, logistics, follow-up and coverage tracking.
• Prepare press materials and product information that are accurate and on-message.
• Support PR agency and media relationships with timely communication and follow-through.
• Coordinate brand events, launches and activations, from logistics and suppliers to on-the-day support.
• Distribute campaign assets to media, partners, retail and internal teams, and manage asset requests.
• Keep the asset library organised and current.
• Build, QA and send marketing-led emails, coordinating copy and imagery with creative.
• Pull performance data across email, social, PR and events into regular reports and post-campaign wraps.

Skills

Brand marketing

Campaign coordination

Stakeholder management

Education

Bachelor's degree in Marketing, Business, Communications or related discipline

Job description

Arc’teryx is seeking a Brand Marketing Co-ordinator to plan, coordinate and execute brand communications and integrated campaigns across Australia and New Zealand. You will work with the brand and creative teams to manage campaign timelines, briefs, assets and approvals, ensuring consistent delivery to a high standard.

You will support the PR and media activities, coordinate product seeding, events and activations, and build performance reports across channels.