Brand Manager: Taste & Calendar Launches

Faqs; Western Australia; On-site; AUD 120,000 - 150,000; Full time

Job summary

KFC Australia is seeking a Brand Manager – Taste & Calendar to shape our Taste strategy and annual marketing calendar, delivering major launches with cross-functional teams.

You’ll translate consumer insight into propositions, drive creative through agency partners, and align media, digital, social and PR to build brand buzz and sales.

This role partners with product, commercial, finance, operations and insights to optimize ROI and forecast impact while keeping KFC famous for great tasting food.

Responsibilities

• Shape our Taste strategy and annual marketing calendar through cross-functional launches.
• Translate consumer insight into propositions and manage agency creative partnerships.
• Align media, digital, social and PR to build brand buzz and sales.

Job description

KFC Australia is seeking a Brand Manager – Taste & Calendar to shape our Taste strategy and annual marketing calendar, delivering major launches with cross-functional teams.

You’ll translate consumer insight into propositions, drive creative through agency partners, and align media, digital, social and PR to build brand buzz and sales.

This role partners with product, commercial, finance, operations and insights to optimize ROI and forecast impact while keeping KFC famous for great tasting food.