Associate Activation Director

Publicis Groupe; Australia; On-site; AUD 140,000 - 190,000; Full time

Job summary

Spark Foundry in Australia is seeking an Associate Activation Director to lead activation for the Paramount+ account. You will direct a high‑performing team, drive best‑in‑class activation, commercial outcomes and strategic partnerships across campaigns.

This role targets a senior media professional who thrives at the intersection of client leadership, team development and complex media negotiations, shaping campaign excellence with senior stakeholders.

Responsibilities

• Lead activation across a dedicated entertainment and streaming client portfolio.
• Manage and develop a Senior Executive and Coordinator, providing day‑to‑day leadership and support.
• Lead media negotiations and ensure maximum value is delivered across every campaign.
• Oversee campaign delivery, ensuring work is executed accurately, efficiently

Job description

Company description

At Spark Foundry we bring HEAT to brands, Higher Engagement, Affinity and Transaction. Engagement with consumers, customers and stakeholders, affinity with brands, and transactions, that materially impact our client’s businesses. Spark is uniquely positioned to deliver HEAT because we have an aligned set of beliefs that guide how we navigate a changing media landscape, a structure that is designed for total accountability and a repeatable methodology to bake continuous improvement into everything we do.

In order to bring this vision to life, we seek alignment around key values from our talent. Diverse thinkers with diverse thinking—what we call Allsorts—are essential to tackle challenges through the lens of different disciplines and perspectives. To succeed at Spark, you must thrive on the belief that great ideas are only great if they work. It’s not enough to be new, cool, or interesting; our solutions must drive business results. You need to embrace both the art and the evidence—right and left brain, imagination and activation, insight and technology in the pursuit of big ideas that are forensically measured. If you are motivated by these values, we welcome you to apply to become a Sparkie.

Overview

Join Spark Foundry and take the lead on one of the most exciting entertainment brands in market. As Associate Activation Director, you'll be dedicated to the Paramount+ account, leading a high-performing team while driving best-in-class activation, commercial outcomes and strategic partnerships.

This role is ideal for a senior media professional who loves working at the intersection of client leadership, team development and complex media negotiations. You'll have the opportunity to shape campaign excellence, influence senior stakeholders and work closely with some of the industry's most recognisable entertainment brands.

If you're an experienced activation leader looking for a role that combines people management, commercial strategy and hands‑on media expertise, we'd love to hear from you.

Responsibilities

• Lead activation across a dedicated entertainment and streaming client portfolio.
• Manage and develop a Senior Executive and Coordinator, providing day‑to‑day leadership and support.
• Lead media negotiations and ensure maximum value is delivered across every campaign.
• Oversee campaign delivery, ensuring work is executed accurately, efficiently