Assistant Store Manager - Cockburn

BAILEY NELSON AUSTRALIA FRANCHISING PTY LTD; City Of Cockburn; On-site; AUD 65,000 - 85,000; Full time

Benefits offered by this job

OTE up to $85,000

2 free glasses per quarter + annualy/1

Optical dispensing training

Leadership coaching

Internal progression opportunities

Job summary

Bailey Nelson is opening a brand new Cockburn store and seeks an Assistant Store Manager to lead a customer‑centric team. You will oversee daily operations, support the optometrist, and ensure a smooth journey from eye test to frame selection and dispense.

This full‑time role includes a Sunday to Thursday roster and growth within a fast‑moving brand. Join us to drive engagement, coach staff, and deliver exceptional service while the Cockburn team scales with our ANZ expansion.

Qualifications

• Experience in retail or optics at a supervisor or management level.
• A confident leader who enjoys developing others.
• Passionate about creating great customer experiences.

Responsibilities

• Support the Store Manager and Optometrist to deliver a seamless customer journey from eye test to frame selection and dispense.
• Take ownership of the store 2 days a week, leading the team and driving performance.
• Keep the appointment book running smoothly and ensure every customer interaction feels easy and enjoyable.
• Coach and support your team to deliver great service, every time.

Job description

At Bailey Nelson, we're on a mission to change how people see the world and how the world sees them. We're a down-to-earth team that’s obsessed with improving every day, and we're growing fast.

We're looking for an Assistant Store Manager to join our brand new Cockburn store set to open early November 2026! who brings energy, leadership, and a genuine love for customer experience.

What you'll be doing

• Support the Store Manager and Optometrist to deliver a seamless customer journey from eye test to frame selection and dispense
• Take ownership of the store 2 days a week, leading the team and driving performance
• Keep the appointment book running smoothly and ensure every customer interaction feels easy and enjoyable
• Coach and support your team to deliver great service, every time

What's in it for you

• OTE up to $85,000 (Base + Super + Monthly + Annual Bonus + Profit bonus)(monthly & annual incentives)
• 2 free pairs of glasses per quarter product allowance so you can rep the brand in style and a year's supply of contacts!
• Hands-on training in optical dispensing and leadership
• Ongoing support and coaching from experienced leaders
• We love promoting internally, so REAL opportunities for progression and to grow as we continue to expand across ANZ

Who we're looking for

• Someone who feels at home with our values: tight-knit, down-to-earth, and constantly improving
• Experience in retail or optics at a supervisor or management level
• A confident leader who enjoys developing others
• Passionate about creating great customer experiences
• Must be available to work full time on a Sunday to Thursday roster
  

This is your chance to step into an exciting role, elevate your leadership career, and be part of a brand that’s growing fast.

Bailey Nelson is proud to be an inclusive, diverse workplace. We welcome applicants from all backgrounds and identities.