Insights & Audience Analyst

Foxtel Group; City of Melbourne; Hybrid; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Fox Flex hybrid work model

Free & discounted Foxtel products

Birthday/Cultural/Volunteer Leave

VIP experiences: events and premieres

Fox Fit wellbeing program

Meeting-free lunch hours & Friday half

Job summary

Foxtel Group, via Foxtel Media located in Australia, is seeking an Insights & Audience Analyst to turn complex audience and viewing data into actionable insights. The role supports targeted advertising propositions and demonstrates the commercial value of data assets to clients and partners.

The ideal candidate will have strong SQL and Python skills, experience with subscriber or viewing data, and a passion for data-driven advertising outcomes in a fast-paced, cross-functional environment.

Qualifications

• Strong SQL and Python skills, with experience independently working with complex datasets.
• Experience in audience analytics, customer insights or related analytics.
• Commercial acumen and ability to connect analysis to client, product and revenue outcomes.

Responsibilities

• Analyse audience, customer, viewing and campaign data to uncover behaviours and opportunities.
• Develop insight stories and recommendations for sales, briefs and product strategy.
• Build repeatable reporting, analytical processes and insight frameworks.

Skills

SQL

Python

Audience analytics

Stakeholder management

Communication

Tools

SQL

Python

Job description

Description

Foxtel Media is part of DAZN Group and connects advertisers with highly engaged Australian audiences across premium sport, entertainment and streaming environments.

Application Deadline: 25 September 2026

Department: Foxtel Media

Location: Australia - Docklands

Description

Foxtel Media is part of DAZN Group and connects advertisers with highly engaged Australian audiences across premium sport, entertainment and streaming environments.

We’re looking for a commercially minded and technically capable Insights & Audience Analyst to turn complex audience, subscriber, viewing, campaign and market data into clear, actionable insights. You’ll help shape audience-led advertising solutions, support targeted advertising propositions and demonstrate the commercial value of our data assets to clients and partners.

Key Responsibilities

• Analyse audience, customer, viewing and campaign data to uncover behaviours, trends, segments and commercial opportunities.
• Develop compelling insight stories and recommendations for sales teams, advertiser briefs, campaign planning and product strategy.
• Use SQL and Python to extract, clean, join and analyse large, complex datasets.
• Build repeatable reporting, analytical processes and insight frameworks.
• Partner with Sales, Product, Technology, Data and external partners to develop data-led advertising solutions.
• Support the optimisation and evolution of audience, targeting and measurement products across premium video, streaming and digital environments.
• Assess advertiser and agency requirements, recommending appropriate targeting, audience and measurement solutions.
• Contribute to sales enablement, product collateral and go-to-market materials.
• Stay across Australian media, advertising, streaming, programmatic, connected TV and privacy trends.

About your experience

• Experience in a media owner, broadcaster, publisher, streaming platform, ad-tech, agency or programmatic environment.
• Knowledge of connected TV, VOD, digital video advertising, identity and campaign measurement.
• Experience with subscriber, viewing or streaming-platform data.
• Understanding of the Australian media and sporting landscape.
• You’ll be curious, proactive and customer-focused, with a passion for using data to create better advertising outcomes.
• Strong SQL and Python skills, with experience independently working with complex datasets.
• Experience in audience analytics, customer insights, media, advertising, campaign analytics, product analytics or a related discipline.
• Commercial acumen and the ability to connect analysis to client, product and revenue outcomes.
• Understanding of Australian privacy, data governance and compliance requirements.
• Excellent analytical, problem-solving, communication and presentation skills.
• Ability to simplify complex data into practical recommendations and persuasive stories.
• Strong stakeholder-management skills and the ability to thrive in a fast-paced, cross-functional environment.

Life at Foxtel Group

A career with us means working across one or more of our brands including Foxtel, Kayo Sports, BINGE, Fox Sports and Foxtel Media. When you join, the Perks at Work are taken care of:

• You’re part of Fox Flex, our hybrid way of working with time spent at home and on campus
• Free & discounted products including Foxtel, Foxtel Broadband, Kayo Sports and BINGE
• Special days away from work for Birthday, Cultural & Volunteer Leave
• VIP Experiences: Free tickets to sporting events, red carpet premieres, advance screenings, and behind-the-scenes tours.
• Access to our holistic Fox Fit wellbeing program
• Company-wide meeting-free lunch hours and Friday afternoons