Strategic Marketing Analytics & Attribution Lead

ThinkMarkets Group; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A global financial technology company in Dubai is seeking a Marketing Analytics and Technology Manager to enhance marketing performance. This role involves analyzing data, optimizing marketing technologies, and ensuring accurate revenue attribution. The ideal candidate will have at least 3 years of experience in data analysis and marketing technology integration. Strong communication skills and expertise in tools like Google Analytics and Mixpanel are essential. Competitive compensation is offered.

Qualifications

• 3 years of experience in data analysis, marketing technology, or revenue attribution is ideal.
• Expertise in marketing attribution models and analytics tools is necessary.
• Experience with marketing technology integrations and data management.

Responsibilities

• Collect and analyze marketing data to evaluate campaign performance.
• Develop models for accurate revenue attribution across marketing touchpoints.
• Build dashboards to report on key performance indicators.

Skills

Data analysis

Marketing technology integration

Analytics tools expertise

Strong communication skills

Education

Bachelor's degree in marketing, Data Science, Computer Science

Tools

Google Analytics

Mixpanel

Google Tag Manager

Job description

A global financial technology company in Dubai is seeking a Marketing Analytics and Technology Manager to enhance marketing performance. This role involves analyzing data, optimizing marketing technologies, and ensuring accurate revenue attribution. The ideal candidate will have at least 3 years of experience in data analysis and marketing technology integration. Strong communication skills and expertise in tools like Google Analytics and Mixpanel are essential. Competitive compensation is offered.