Social Media Manager

PVM Parfums DMCC; Dubai; Hybrid; AED 120,000 - 200,000; Full time

Job summary

A leading fragrance company based in Dubai is seeking a creative and detail-oriented Social Media Manager. This role requires strong experience in Adobe Photoshop to develop and execute social media strategies across multiple platforms. Candidates should have excellent communication skills, the ability to manage content calendars, and familiarity with social media trends. Additional skills in video editing and working with influencers are preferred. This position is crucial for driving engagement and building the brand's online presence.

Qualifications

• Proven experience as a Social Media Manager, preferably in beauty or lifestyle brands.
• Advanced skills in Adobe Photoshop for creating and optimizing content.
• Strong understanding of social media trends and algorithms.

Responsibilities

• Develop and execute social media strategies across various platforms.
• Create visually appealing content and manage the posting schedule.
• Engage with the online community and monitor performance metrics.

Skills

Social Media Management

Adobe Photoshop

Video Editing

Communication

Creativity

Time Management

Tools

CapCut

Premiere Pro

Job description

We are looking for a creative and detail-oriented Social Media Manager with strong experience in Adobe Photoshop to oversee our brand’s online presence and drive engagement across all social media platforms.

Key Responsibilities:

• Develop, plan, and execute social media strategies across Instagram, TikTok, Facebook, YouTube, and other relevant platforms.
• Create visually appealing content, including static posts, stories, reels, and ads — strong Photoshop editing and design skills are a must.
• Manage the content calendar and ensure timely posting aligned with brand guidelines.
• Collaborate with designers, photographers, and influencers to produce high-quality content.
• Monitor trends, competitor activities, and platform updates to optimize performance.
• Engage with the online community: reply to comments, messages, and manage creator/influencer communication.
• Track analytics and prepare weekly/monthly performance reports.
• Assist in campaign planning, product launches, and brand initiatives.

Skills

Requirements:

• Proven experience as a Social Media Manager (preferably in beauty, fragrance, or lifestyle brands).
• Advanced skills in Adobe Photoshop — ability to retouch, design creatives, and optimize visuals for social media.
• Knowledge of video editing tools (CapCut, Premiere Pro, or similar) is a plus.
• Strong understanding of social media trends, algorithms, and best practices.
• Excellent communication, creativity, and time-management skills.
• Ability to work independently and handle multiple projects simultaneously.

Preferred:

• Experience working with influencers/content creators.
• Basic photography skills or familiarity with product shoots.
• Understanding of paid ads is a plus.