Social Media Editor, ahlan

ITP Media Group; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading media organization in Dubai seeks a Social Media Editor to craft and share compelling content across Instagram, TikTok, and Facebook. The ideal candidate is passionate about social media trends and analytics, committed to engaging a growing audience, and adept at creating content that reflects the brand’s identity. This role requires excellent organizational skills, a proactive approach to identifying trends, and the ability to monitor platform analytics. Fluency in English is essential, and knowledge of Arabic is advantageous.

Qualifications

• Experience in social media management and content creation.
• Fluent in spoken English, knowledge of Arabic is a plus.
• Proficiency in analytics tools for tracking engagement.

Responsibilities

• Create and post engaging content on social media platforms.
• Devise and maintain a content calendar.
• Ensure audience engagement and growth across platforms.
• Monitor and adapt to social trends and changes.

Skills

Social media content creation

Data-driven analytics

Trends identification

Organisational skills

Communication skills

Job description

Are you social media obsessed? Looking to break new ground in the social-first news and entertainment space

ITP Media Group is looking for an ambitious Social Media Editor to join its social-first mobile-first consumer media brand Ahlan.

Totally mad for what s trending on TikTok and always on top of the latest effects for Reels the ideal candidate lives and breathes social with a strong understanding of what drives views and engagement and keen interest in lifestyle reporting.

Based out of ITP's Dubai office this role will be responsible for publishing daily content reacting to local news trends and happenings with a fun playful approach with a focus on building an engaged active audience and a growing community.

Requirements

Key responsibilities

• Create and post daily and hourly content across the brand's Instagram TikTok X and Facebook accounts.
• With the Editor devise a strategy and schedule for each platform keep and deliver an always-on content calendar.
• Deliver consistent audience and engagement growth across the brand's social and digital platforms.
• Ensure daily content goals are met and content is posted quickly and accurately.
• Ensure content posted works towards the brand's audience and engagement goals promoting interaction and reaction.
• Identify the best platform for a particular piece of content deliver it creatively and to a high standard.
• Identify new social trends and jump on them quickly identifying how to make them work for the brand.
• Regularly monitor user behaviours and algorithm changes and use those learnings inform future planning.
• Alongside the Editor plan keep and execute a social media calendar.
• Provide daily and weekly reports to the Editor on performance regularly analysing and refining approach for best results.
• Work with the Editor to ensure ALL content reflects overall content / editorial strategy.
• Contribute to the brand's annual and seasonal calendar of events collaborating with the events team to deliver exciting cohesive quality activations that add value to the brand and its audience.
• Occasionally attend events outside of regular office hours.

What we re looking for in a candidate

• Ambitious and a natural optimist.
• Data driven and excited by analytics.
• In-depth knowledge of and passion for social and digital content creation.
• Creative across everything from social visuals to overcoming challenges.
• Superb organisational and communication skills.
• Excellent grasp of social trends and best practice.
• Experience across a wide range of social media platforms and reporting.
• Confidence going out and about shooting video on smartphones to create killer social content.
• Ability to self-supervise and meet deadlines.
• Languages: Fluent in spoken English Arabic a plus.