Social Media & Brand Marketing Lead — Hospitality (Abu Dhabi)

Black Pearl Consult; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading hospitality group based in Abu Dhabi is seeking a Social Media & Marketing Manager to enhance its digital marketing and brand communications. The ideal candidate will showcase experience in social media management, a passion for café culture, and a knack for creating engaging content. The role includes developing marketing strategies and overseeing social media platforms. This position offers an exciting opportunity for someone who thrives in a creative environment.

Qualifications

• 3+ years of experience in social media and marketing, preferably in food & beverage or hospitality.
• Proficient in social media tools.
• Fluent in English; Arabic skills are a plus.

Responsibilities

• Develop and implement an integrated marketing strategy.
• Manage and grow social media presence across platforms.
• Create, curate, and schedule visual and written content.
• Lead creative production efforts.
• Oversee website design and maintenance.
• Monitor campaign analytics and track KPIs.
• Coordinate with departments and agencies.
• Stay current on social media trends and competitor activities.

Skills

Social Media Management

Leadership

Project Management

Storytelling

Design

Customer Engagement

Education

Bachelor’s degree in Marketing, Communications, or a related field

Tools

Adobe Creative Suite

WordPress

Wix

Job description

A leading hospitality group based in Abu Dhabi is seeking a Social Media & Marketing Manager to enhance its digital marketing and brand communications. The ideal candidate will showcase experience in social media management, a passion for café culture, and a knack for creating engaging content. The role includes developing marketing strategies and overseeing social media platforms. This position offers an exciting opportunity for someone who thrives in a creative environment.