Social Media Associate

Chalhoub Group; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A luxury retail group in Dubai is seeking a Social Media Associate to support day-to-day social media strategies. The successful candidate will manage content creation and community engagement across various platforms, with a focus on beauty brands. Ideal for someone early in their career, this role offers opportunities for growth in a vibrant and inclusive environment.

Benefits

Health care

Child education contribution

Remote and flexible working policies

Exclusive employee discounts

Qualifications

• 1 to 2 years of experience in social media or digital marketing, preferably with a brand.
• Solid understanding of photography, videography and editing.
• Strong understanding of TikTok, Instagram, and emerging social platforms.

Responsibilities

• Plan the creation and publishing of daily social content across multiple brands.
• Assist in maintaining the monthly content calendars and tracking deadlines.
• Monitor and engage with community interactions in line with each brand’s tone of voice.
• Conduct competitor and trend analysis to identify emerging formats.

Skills

Social media marketing

Content creation

Community engagement

Photography and videography

Education

Bachelor’s degree in Marketing, Communications, Digital Media or related field

Tools

Canva

CapCut

Adobe Creative Suite

Job description

INSPIRE | EXHILARATE | DELIGHT

For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.

Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.

Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM. Their collective efforts have earned the Group the Great Place to Work® certification in several markets.

Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.

What you’ll be doing

As a Social Media Associate within our Beauty Innovation department, you will support the day-to-day execution of our social media strategies across multiple brands, ensuring consistency, compelling content, creativity, community engagement and commercial success that reflects our innovation ethos.

This role is ideal for someone early in their career who lives and breathes beauty, culture, and social trends.

Your responsibilities will include the following:

• Plan the creation, and publishing of daily social content (posts, reels, stories, TikToks) across Beauty Innovation’s portfolio of brands and social media channels (e.g., Ghawali, Haze, Cloud + new brands).
• Assist in maintaining the monthly content calendars by scheduling posts, tracking deadlines, and ensuring asset readiness in a timely manner.
• Monitor and engage with community interactions (comments, DMs, tags) in line with each brand’s tone of voice.
• Support influencer seeding coordination: track shipments, collate UGC, and log performance metrics.
• Conduct competitor and trend analysis to identify emerging beauty, lifestyle, and social formats that can inspire future content.
• Collaborate with internal creative and brand teams to align messaging, visuals, and campaign moments.
• Help track and report weekly and monthly performance KPIs (engagement rate, reach, EMV, sentiment) using analytics dashboards and social listening tools.
• Maintain a pulse on pop culture, beauty launches, and platform updates to contribute fresh ideas during brainstorms.

What you’ll need to succeed

• You possess a Bachelor’s degree in Marketing, Communications, Digital Media or related field.
• You possess 1 to 2 years of experience in social media or digital marketing, preferably with a brand.
• You are an Arabic speaker.
• You have a solid understanding of photography, videography and editing.
• You have a strong understanding of TikTok, Instagram, and emerging social platforms.
• You are proficient in Canva, CapCut and Adobe Creative Suite.

What we can offer you

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.

We Invite All Applicants to Apply

It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.

We welcome all applicants to apply

We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.