Marketing Specialist

Harley St Polyclinic; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A medical aesthetics clinic in Dubai is looking for an experienced Marketing Specialist to manage marketing activities aimed at enhancing brand awareness and patient engagement. The role will involve executing digital and offline marketing strategies, managing social media platforms, and ensuring compliance with healthcare regulations. The ideal candidate should have proven marketing experience, especially in the medical or aesthetic fields, and strong knowledge of digital marketing tools.

Qualifications

• Proven experience in marketing, preferably in medical or aesthetic industry.
• Strong knowledge of social media and digital marketing tools.
• Good communication and organizational skills.

Responsibilities

• Manage social media platforms like Instagram, Facebook, and TikTok.
• Create and coordinate marketing content, including posts and videos.
• Plan and execute digital marketing and promotional campaigns.
• Monitor performance and engagement metrics.
• Ensure compliance with UAE healthcare regulations.

Skills

Digital marketing expertise

Social media management

Content creation

Communication skills

Time management

Job description

Job Title: Marketing Specialist

Industry: Medical Aesthetics Clinic

Job Description: We are seeking an experienced Marketing Specialist to manage and execute marketing activities for our medical aesthetic clinics. The role focuses on increasing brand awareness, patient engagement, and lead generation through digital and offline marketing strategies.

Key Responsibilities

• Manage social media platforms (Instagram, Facebook, TikTok, Google)
• Create and coordinate marketing content (posts, videos, campaigns)
• Plan and execute digital marketing and promotional campaigns
• Monitor performance, leads, and engagement metricsCoordinate with clinic teams to support promotions and events
• Ensure all marketing complies with UAE healthcare regulations

Requirements

• Proven experience in marketing (medical or aesthetic industry preferred)
• Strong knowledge of social media and digital marketing tools
• Content creation and basic design/video knowledge is an advantage
• Good communication and organizational skills
• Ability to work independently and meet deadlines

Skills

• Strong knowledge of digital and social media marketing
• Content creation (basic design, photo, and video coordination)
• Experience with Instagram, Facebook, TikTok, and Google platforms
• Ability to plan and execute marketing campaigns
• Basic understanding of analytics and performance tracking
• Good communication and coordination skills
• Time management and ability to meet deadlines
• Experience in medical or aesthetic marketing is an advantage