About the role
We are looking for a highly motivated marketing manager to drive brand awareness, customer acquisition, and engagement for our food delivery business in the UAE. This role requires a strategic thinker who can execute impactful marketing campaigns, optimize user journeys, and collaborate cross-functionally with commercial, growth, and creative teams.
What you'll do
Planning & execution
- Develop and execute the monthly and quarterly marketing calendar aligned with the overall business strategy.
- Lead the ideation and execution of innovative marketing campaigns across in-app, digital, and offline channels.
- Work closely with growth marketing and commercial teams to build segmented demand-generating campaigns.
- Work alongside product and growth teams on new launches and feature promotions within the Careem Super App.
- Track and manage marketing budgets, ensuring efficient allocation and performance-driven decision-making.
Campaigns & content creation
- Work closely with the creative team to develop compelling content and assets for all campaigns.
- Own and manage the customer communication plan and CRM processes to optimize engagement and retention.
- Lead restaurant marketing initiatives, collaborating with account managers and commercial teams to enhance merchant visibility.
Team leadership & cross-functional collaboration
- Manage, grow, and lead a team of marketing executives, fostering a high-performance culture.
- Collaborate with commercial, brand, product, and external agency teams to ensure seamless execution of marketing initiatives.
What you'll need
- 3–5 years of experience in marketing, ideally in tech, food delivery, or start-up environments.
- Strong problem-solving skills with a hands‑on approach to navigating complex operational environments.
- Proven ability to manage multiple projects while meeting tight deadlines in a fast-paced setting.
- Experience in budget management, including forecasting, reporting, and optimizing marketing spend.
- Strong leadership and mentoring skills, with the ability to develop and inspire a team.
- Track record of creating and executing innovative marketing campaigns while effectively communicating a compelling vision.
- Confident, outgoing personality with a natural ability to coach and influence others.
- Tech-savvy with strong digital literacy and proficiency in marketing tools and software.
- Previous experience in a technology-driven or start-up environment is highly desirable.
If you're passionate about food tech, growth marketing, and creating exceptional customer experiences, we'd love to hear from you!
What we’ll provide you
- We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full-time Careem colleague, you will be able to:
- Work and learn from great minds by joining a community of inspiring colleagues.
- Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
- Explore new opportunities to learn and grow every day.
- Work four days a week in office and one day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have two office days a week and three to work from home.)
- Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.