Marketing Executive - Luxury Fashion

Al Tayer Insignia; Dubai; On-site; AED 60,000 - 90,000; Full time

Job summary

Al Tayer Insignia seeks a marketing professional to coordinate luxury brand activities across UAE, Kuwait, and Saudi Arabia. The role focuses on developing yearly and quarterly plans, executing promotional campaigns, and ensuring strict adherence to brand guidelines within a premium retail environment.

You will collaborate with sales teams, central marketing, and vendors to deliver POS materials, event activations, and CRM initiatives while managing budgets and timelines.

Qualifications

• 3+ years of marketing experience in luxury retail is mandatory.
• Excellent communication and interpersonal skills are required.
• Strong planning, organization, and ability to work under pressure with tight deadlines.

Responsibilities

• Assist in developing yearly and quarterly marketing plans and calendars for the brand portfolio.
• Implement marketing and promotional activities according to agreed plans.
• Ensure adherence to brand guidelines across UAE, Kuwait, and Saudi Arabia.
• Coordinate daily with sales teams to identify marketing requirements and support.
• Collaborate with central teams on POS, posters, brochures, media, and CRM needs.
• Maintain archiving and update marketing databases and systems as mandated.
• Collect and manage vendor estimates and invoices; support budget maintenance.
• Update website brand content by season and coordinate with Social Media teams.

Skills

Marketing coordination

Campaign planning

Vendor liaison

Communication skills

Organizational skills

Tools

Microsoft Office

Job description

Job Description:

At Al Tayer Insignia, your career is more than a job - it's a journey into the heart of luxury retail. For over 40 years, we've partnered with the world's most iconic brands, creating award-winning retail experiences across our boutiques, department stores, and leading online platforms.

To coordinate and execute marketing activities, promotions and events for our luxury monobrand portfolio, including brands Armani, Missoni, Gianvitto Rossi and Alaiia, in full alignment with the policies and procedures of the Al Tayer Group (ATG) and the Brand / Principals guidelines across UAE, Kuwait, and Saudi Arabia.

Functional Roles and Responsibilities

• Assist in the development of yearly and quarterly marketing plans and calendar of activities for the respective portfolio of brands
• Implement the marketing, promotional activities for the BP, as per the agreed plans.
• Maintain a thorough understanding of relevant Principal requirements and guidelines, ensuring that all the respective brands within the BU apply and adhere to the guidelines across all managed marketing activities
• Coordinate on daily basis with sales team, and/or BU managers to identify possible marketing requirements and support for the business
• Coordinate with the central team on weekly basis regarding all marketing requirements ranging from POS, posters, brochures, media requirements, merchandising, websites, PR, CRM and database capturing, displays, etc
• Liaise with vendors to ensure production of POS material and marketing collateral in line with marketing objectives and agreed timelines
• Assist line manager in collating data for reports on brand performance, marketing initiatives, customer mix, post activity reports after each sponsorship/display activity,etc. as required
• Assist in collating competitors' activities vis a vis communication, pricing, packaging and planning
• Maintain the archiving system for all executed elements in the marketing calendar and ensure all relevant databases / systems are updated as mandated
• Collect and maintain estimates & invoices with all vendors and ensure timely process of payments through the FSS structure
• Support the team on maintenance of annual budgets including allocation of monthly phasing
• Maintain effective working relations and contacts with key external parties, such as vendors, mall management, etc
• Update and maintain the marketing calendar for all promotional initiatives
• Timely Updating of the website brand and portfolio content by season
• Work with the Brand Principals & Social Media team to develop relevant content on the allocated portfolio

Experience

• 3+ years of marketing experience
• Experience in the retail industry, preferably luxury, mandatory
• Excellent communication and Interpersonal skills
• Should have good organizational and planning abilities including the ability to deal with/work under pressure and tight deadlines
• Should be Computer literate in Microsoft Office including Word, PowerPoint & Excel