Head of Marketing | Premium Fitness Facility in Dubai

Fit Staff Recruitment Agency; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading fitness and lifestyle group in the UAE seeks a Head of Marketing to spearhead brand growth and drive digital performance across all locations. The ideal candidate will have extensive experience in marketing leadership, a degree in a relevant field, and a passion for fitness. This role offers a tax-free monthly salary up to 35,000 AED, an annual bonus, and comprehensive benefits including medical insurance and a gym membership.

Benefits

Tax-free monthly salary

Annual bonus

Medical insurance

Paid annual leave

Gym membership

Laptop

Mobile allowance

Qualifications

• 8–10 years of marketing experience, with at least 3 years in leadership.
• English professional proficiency; Arabic a plus.
• Experience in premium, multi-location consumer brands.

Responsibilities

• Develop and execute marketing strategies across various channels.
• Ensure brand consistency and creative excellence.
• Lead campaigns for membership acquisition and retention.

Skills

Strategic thinking

Creativity

Digital marketing

Data-driven campaign management

Leadership

Collaboration

Education

Degree in Marketing, Communications, or Business

Digital marketing certifications

Job description

Are you a strategic and creative marketing leader with a passion for fitness, wellness, and lifestyle brands? A leading multi-location fitness and lifestyle group in the UAE is seeking a Head of Marketing to drive brand growth, campaigns, and digital performance across all locations.

Key Responsibilities

• Develop and execute marketing strategies across digital, social media, partnerships, PR, and local campaigns.
• Ensure brand consistency and creative excellence across all touchpoints.
• Lead data-driven campaigns to drive membership acquisition, retention, and engagement.
• Manage internal marketing team and external agency relationships.
• Track and report on marketing ROI and performance metrics.
• Support new club launches with localized marketing initiatives.
• Strengthen brand positioning in the UAE fitness and wellness market.

Candidate Profile

• Minimum 8–10 years of marketing experience, with at least 3 years in a leadership role.
• Degree in Marketing, Communications, or Business; digital marketing certifications preferred.
• English professional proficiency (Arabic a plus).
• Strategic and creative thinker with strong execution skills.
• Collaborative, hands-on, and passionate about fitness and wellbeing.
• Experience in premium, multi-location consumer brands; fitness, lifestyle, or hospitality sector preferred.
• UAE-based candidates preferred; open to GCC

Package & Benefits

• Tax-free monthly salary up to35,000 per month (based on experience)
• Annual performance-based bonus
• Employment visa
• Medical insurance
• 30 calendar days of paid annual leave
• Annual return flight ticket
• Laptop
• Mobile allowance
• Gym membership
• Professional development support
• Occasional travel for events/partnerships

Apply now to be part of an innovative, growth-focused team!