Head of Marketing

Black & Grey HR Consultancy FZE; Abu Dhabi; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading UAE employer is seeking a senior brand and marketing leader to manage group-level brand strategy and marketing execution. The ideal candidate will have over 8 years of experience in strategic marketing and a proven ability to work in complex stakeholder environments. Responsibilities include developing brand strategy, overseeing integrated campaigns, and ensuring effective brand governance. The role offers an attractive compensation package.

Benefits

Attractive compensation package

Qualifications

• 8–10+ years in senior brand/strategic marketing roles.
• Experience in complex, multi-stakeholder environments preferred.
• Strong strategic thinking and execution discipline.

Responsibilities

• Lead group brand strategy aligned to business priorities.
• Convert strategy into annual plans, KPIs, and budgets.
• Drive integrated campaigns across digital and traditional channels.

Skills

Senior brand strategic marketing

Stakeholder management

Performance measurement

Campaign development

Job description

Overview

Black & Grey HR is acting on a strictly confidential mandate for one of the UAE’s biggest employers — a high‑impact, multi‑business organization with strong national visibility and ambitious growth plans. We are identifying a senior brand and marketing leader to own group‑level brand strategy and integrated marketing execution across a portfolio of businesses.

Mandate

• Lead group brand strategy aligned to business priorities.
• Convert strategy into annual/multi‑year plans, KPIs and budgets.
• Ensure consistent positioning, identity and storytelling across channels and business lines.
• Drive integrated campaigns across digital, ATL, partnerships, content and experiential.
• Own performance measurement, ROI reporting and optimisation.
• Partner with senior stakeholders to strengthen brand equity and customer experience.
• Oversee brand governance, creative standards, collateral and activations.
• Appoint and manage agencies and specialist partners.
• Lead market research, brand tracking and perception insights.

Requirements

• 8–10+ years in senior brand/strategic marketing roles.
• Proven experience operating in complex, multi‑stakeholder environments (portfolio/group preferred).
• Strong strategic thinking with hands‑on execution discipline.
• Confident with budgets, KPIs, governance and senior leadership alignment.

Benefits

Attractive compensation package.

Note

We are conducting a targeted search and will only contact shortlisted candidates.