Growth Marketing Lead — Data-Driven Growth in MENA

Yubi Group; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A progressive company in the MENA region is seeking a Growth Marketing Lead to enhance customer acquisition and retention strategies. The ideal candidate should have 7-10 years of experience in digital marketing and performance marketing, driving innovative growth initiatives. Responsibilities include formulating growth strategies, managing campaigns on various digital platforms, and optimizing performance based on data insights. Strong analytical skills, a background in marketing, and excellent leadership capabilities are essential for success in this role.

Qualifications

• 7 to 10 years of experience in growth marketing and digital marketing.
• Proficient in data analysis and adept with marketing automation tools.
• Strong understanding of paid advertising and customer acquisition.

Responsibilities

• Develop and implement comprehensive growth marketing strategies.
• Manage and optimize paid advertising campaigns across platforms.
• Conduct data analysis to measure campaign effectiveness and derive insights.

Skills

Digital marketing

Performance marketing

User acquisition

Data analysis

Communication

Education

Bachelor's or Master’s degree in marketing

Tools

Google Ads

Facebook Ads Manager

Marketing automation tools

Job description

A progressive company in the MENA region is seeking a Growth Marketing Lead to enhance customer acquisition and retention strategies. The ideal candidate should have 7-10 years of experience in digital marketing and performance marketing, driving innovative growth initiatives. Responsibilities include formulating growth strategies, managing campaigns on various digital platforms, and optimizing performance based on data insights. Strong analytical skills, a background in marketing, and excellent leadership capabilities are essential for success in this role.