Global Influencer Marketing And Partnerships Director

Huda Beauty; Dubai; On-site; AED 300,000 - 600,000; Full time

Benefits offered by this job

Self Love Days

Health coverage

Coaching

Employee discounts

Product gifting

Job summary

Huda Beauty in Dubai seeks a visionary leader to own the global influencer strategy for Makeup, building a tiered creator portfolio from ambassadors to micro-creators, across markets. You will set governance and data frameworks to prove ROI and guide investments.

You''ll lead cross-functional teams, manage partnerships with creators and agencies, and drive performance through data, AI, and scalable workflows, shaping the influencer program for a globally recognized beauty brand.

Qualifications

• Proven track record in makeup or colour cosmetics.
• Experience managing multi-market influencer budgets.
• Experience building creator portfolios, long-term partnerships and brand experiences.
• Track record of using data, AI and technology to scale influencer marketing performance.
• Demonstrated negotiation experience with knowledge of disclosure rules across markets.
• Established network of makeup creators, makeup artists and talent agencies.
• 12+ years in influencer marketing with global or multi-market leadership.
• Degree in Marketing, Communications or related field, or equivalent experience.
• Multilingual and global experience is a plus.

Responsibilities

• Lead the global influencer strategy for Makeup aligned to brand priorities.
• Build a balanced creator portfolio across tiers and markets.
• Set standards and workflows for consistent influencer activity.
• Own KPIs and drive execution excellence with data and AI as needed.
• Lead and grow a high-performing in-market team and partnerships.

Skills

12+ years influencer marketing

Global leadership experience

Influencer budgeting

Creator portfolios

Brand partnerships

Data-driven marketing

Negotiation skills

Multilingual

Industry networks

Education

Degree in Marketing/Communications

Job description

Job Description:

Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!

Summary: You will own Huda Beautys global influencer strategy for Makeup. You will build a tiered creator portfolio, from ambassadors to micro-creators, that drives measurable brand and sales impact across every market. You will set the governance that keeps that work consistent and compliant, and the data framework that proves what works and where to invest next.

Essential Duties and Responsibilities:

Lead the Global Influencer Strategy

• Shape and lead the global influencer strategy for Makeup, aligned to brand priorities and launches
• Build a balanced creator portfolio across all tiers, from ambassadors to emerging creators
• Set the standards and ways of working that keep influencer activity consistent across markets
• Own KPIs and drive execution excellence
• Partner with teams across the business and our markets to bring the strategy to life

Build Strategic Creator Partnerships

• Lead key creator partnerships for launches and always-on
• Build long-term, authentic relationships with creators and talent
• Manage agency and talent partners

Own Seeding and Brand Experiences

• Lead global seeding, creator brand experiences and brand trips
• Be a visible ambassador for Huda Beauty with creators and talent

Drive Performance, Data and AI

• Measure impact across platforms and markets, and use insights to guide investment
• Use AI and technology to scale the function
• Stay ahead of cultural and platform trends

Lead the Team

• Lead and grow a high-performing team, directly and through in-market leads
• Build scalable ways of working for global consistency

• Proven track record in makeup or colour cosmetics
• Experience managing multi-market influencer budgets
• Experience building creator portfolios, long-term partnerships and brand experiences
• Track record of using data, AI and technology to scale influencer marketing performance
• Demonstrated negotiation experience, with working knowledge of disclosure rules across markets
• Established network of makeup creators, makeup artists and talent agencies
• 12+ years in influencer marketing, with at least 5 in a global or multi-market leadership role
• Degree in Marketing, Communications or a related field, or equivalent experience
• Multilingual and global experience is a plus

• Monthly "Self Love Days" - at company discretion
• Premium Medical/Dental/Vision coverage for employee plus dependents
• Monthly coaching sessions with our in-house Success Coach
• Employee discounts on all Huda Beauty products
• Quarterly product gifting

Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.