Global Head of Product Marketing

Client of Betting Jobs

Dubai

On-site

AED 900,000 - 1,300,000

Full time

2 days ago
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Job summary

BettingJobs is partnering with a major global iGaming business to appoint a Global Head of Product Marketing. You will lead strategy, positioning and go-to-market across a multi-vertical casino portfolio and build a distributed team across regions.

Located in Dubai or preferred hubs, the role requires deep product marketing expertise, data-driven decision making and a proven track record across Slots and Live Casino with global remit.

Qualifications

  • 10 years in Product Marketing including at least 5 years in senior or global leadership within iGaming.
  • A proven record of GTM strategy and execution across Slots and Live Casino.
  • Strong understanding of the product lifecycle, player acquisition, retention and monetisation.
  • Experience launching and scaling products across multiple international markets.
  • A data-driven approach with confidence in analysing performance and optimising strategy.
  • Excellent storytelling, presentation and stakeholder management skills.
  • A degree in Marketing, Business or Product Management, MBA preferred.

Responsibilities

  • Define and own the global product marketing strategy across Slots and Live Casino.
  • Work with Product, Commercial and Brand teams to build messaging, narratives and GTM campaigns for international markets.
  • Build and maintain a GTM framework for new launches and major updates.
  • Use product analytics, market data and competitor insight to guide positioning and roadmap decisions.
  • Lead, mentor and develop a distributed product marketing team.
  • Keep Product Marketing and Operations aligned across all regions.

Skills

GTM strategy
Global leadership
Product marketing
Data analytics
Stakeholder mgmt
iGaming
Market expansion

Education

Marketing/Business degree
MBA preferred

Job description

BettingJobs is delighted to be partnering with a major global iGaming business to appoint a Global Head of Product Marketing. Our client delivers the services behind some of the most recognised products in online gaming, reaching millions of players worldwide. With a workforce numbering in the thousands across multiple international hubs, it continues to expand into new markets and invest heavily in its people. This is a rare chance to set the global product marketing direction for a market leader.


Located ideally in Dubai, Malta, Gibraltar or RAK. You will lead strategy, positioning and go-to-market across a multi-vertical casino portfolio spanning Slots and Live Casino and build and guide a team across several regions. The role suits a senior iGaming product marketer who knows the products in depth, uses data to make decisions and wants a global remit where every launch is expected to deliver measurable growth.


Responsibilities


  • Define and own the global product marketing strategy across Slots and Live Casino.

  • Work with Product, Commercial and Brand teams to build messaging, narratives and GTM campaigns for international markets.

  • Build and maintain a GTM framework for new launches and major updates.

  • Use product analytics, market data and competitor insight to guide positioning and roadmap decisions.

  • Lead, mentor and develop a distributed product marketing team.

  • Keep Product Marketing and Operations aligned across all regions.


Requirements


  • 10 years in Product Marketing including at least 5 years in senior or global leadership within iGaming.

  • A proven record of GTM strategy and execution across Slots and Live Casino.

  • Strong understanding of the product lifecycle, player acquisition, retention and monetisation.

  • Experience launching and scaling products across multiple international markets.

  • A data-driven approach with confidence in analysing performance and optimising strategy.

  • Excellent storytelling, presentation and stakeholder management skills.

  • A degree in Marketing, Business or Product Management, MBA preferred.


Applicants must be based outside the UK, Spain, Italy and France.

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