General Manager

Michael Page; Dubai; On-site; AED 33,000 - 55,000; Full time

Benefits offered by this job

Benefits

Job summary

Michael Page, a household favourite brand in the MEA region, seeks a senior commercial leader to own total sales, profitability and growth across the Middle East & Africa. The role drives regional channel strategies, distributor partnerships and portfolio localization while ensuring regulatory compliance and strong brand presence.

With 10+ years in FMCG leadership and a track record of building brands in emerging markets, you will lead a lean, high-performance regional team and shape

Qualifications

• 10+ years of commercial leadership experience within FMCG markets across MEA.
• Strong P&L management and financial acumen.
• Proven success managing distributors across multiple international markets.
• Track record of driving growth and building brands in emerging markets.
• Experience developing and executing regional commercial strategies. Demonstrated ability to hire, develop and retain top talent.

Responsibilities

• Own total sales, revenue and profitability performance across the MEA region.
• Develop and execute the regional growth strategy.
• Manage and optimise distributor partnerships and route-to-market models.
• Lead channel strategy across modern trade, traditional trade, foodservice, e-commerce channels.
• Drive product portfolio decisions, localization initiatives and regulatory compliance requirements.
• Partner with marketing teams and agencies to increase brand visibility and market penetration.
• Build, develop and lead a high-performing regional team.
• Identify opportunities for innovation and sustainable commercial growth.

Skills

P&L management

Stakeholder management

Analytical skills

Communication

Talent development

Education

Bachelor's degree in Business

MBA preferred

Job description

• Full P&L ownership and market impact for a household favourite!

About Our Client

A highly dynamic, household favourite brand!

Job Description

• Own total sales, revenue and profitability performance across the MEA region.
• Develop and execute the regional growth strategy.
• Manage and optimise distributor partnerships and route-to-market models.
• Lead channel strategy across modern trade, traditional trade, foodservice, e-commerce channels.
• Drive product portfolio decisions, localization initiatives and regulatory compliance requirements.
• Partner with marketing teams and agencies to increase brand visibility and market penetration.
• Build, develop and lead a high-performing regional team.
• Identify opportunities for innovation and sustainable commercial growth.

The Successful Applicant

Key prerequisites for the role include:

• 10+ years of commercial leadership experience within FMCG markets across MEA.
• Strong P&L management and financial acumen.
• Proven success managing distributors across multiple international markets.
• Track record of driving growth and building brands in emerging markets.
• Experience developing and executing regional commercial strategies.Demonstrated ability to hire, develop and retain top talent.
• Strong analytical, communication and stakeholder management skills.
• Bachelor's degree in Business or a related discipline; MBA preferred.

What's on Offer

• Regional leadership role with significant commercial ownership.
• Opportunity to shape and grow a lean, high-impact organisation.
• Exposure to multiple high-growth international markets.
• Competitive package of up to 55,000 AED + Benefits
• International travel and broad stakeholder engagement