Food & Beverage Marketing Manager

AccorHotel; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A luxury hotel and restaurant group in Dubai is seeking a Marketing Manager to lead the marketing and communications strategy for five restaurant outlets. Responsibilities include developing marketing plans, managing media relations, and overseeing promotional campaigns. The ideal candidate has a Bachelor's degree in Marketing, 4-6 years of experience in F&B marketing, and strong local market knowledge. This full-time role offers an opportunity to significantly impact brand positioning and guest engagement.

Qualifications

• Minimum 4-6 years of experience in F&B marketing, preferably in luxury hospitality.
• Proven experience managing marketing campaigns for restaurant outlets.
• Strong understanding of the Dubai dining landscape and F&B consumer trends.

Responsibilities

• Develop and execute marketing plans for five restaurants and bars.
• Manage media relationships and oversee PR activities.
• Launch and manage promotions and campaigns to drive customer engagement.

Skills

Marketing experience

Project management

Verbal communication

Written communication

Social media proficiency

Education

Bachelor's degree in Marketing or related field

Tools

Digital marketing tools

Performance reporting tools

Job description

Responsibilities

• Strategic Leadership: Develop and execute an annual marketing and communications plan for all five restaurants and bars aligned with hotel and brand objectives.
• Brand Building & Positioning: Elevate the profile of each outlet through compelling storytelling, creative campaigns and consistent on-brand messaging across all digital, print and social media channels.
• PR & Media Relations: Manage relationships with media influencers and PR agencies. Oversee press releases, FAM trips, interviews and restaurant-related publicity campaigns.
• Campaign Management: Launch and manage promotions, seasonal campaigns and event marketing to drive footfall, revenue and customer engagement.
• Content & Digital: Oversee the creation of content (photography, video, basic editing, copy) for social media, email marketing and website updates in collaboration with the hotel marketing team.
• Performance & Reporting: Monitor, analyze and report on campaign results, media coverage and ROI. Use data to inform future initiatives and optimize strategies.
• Collaboration: Support the Director of Marketing & Communications with marketing campaigns; work closely with chefs, outlet managers, the digital team, PR partners, creative team and internal stakeholders to ensure cohesive and timely execution of marketing plans.

Qualifications

• Bachelors degree in Marketing, Communications, Hospitality or a related field.
• Minimum 4-6 years of experience in F&B marketing preferably within luxury hospitality or high-end dining.
• Proven experience managing marketing campaigns for multiple restaurant outlets and/or concepts.
• Strong understanding of the Dubai dining landscape, media scene and F&B consumer trends with minimum 2 years of local market experience preferred.
• Excellent verbal and written communication skills in English. Arabic and/or French is a plus.
• Creative thinker with strong project management and organizational skills.
• Proficiency in social media platforms, digital marketing tools, performance reporting and media analytics including UTMs and campaign analytics.
• Naturally detail-oriented and up-to-date with the latest marketing trends and guest insights.

Remote Work

No

Employment Type

Full-time